Wang Lin really has no choice but to do this cute and clingy sister-in-law.

He was blocked by Li Wenjuan and couldn't go out. He said helplessly: "Okay, I'll go home and discuss with your sister. If she is willing to go, our family will go abroad together! OK?"

"That's great, brother-in-law! This is what you said!" Li Wenjuan smiled, "But, my sister probably won't go. Even if she doesn't go, you have to accompany me!"

"We? What's so fun about that?"

"Hey, it's only fun for us two!"

“…”

Wang Lin walked out of the office and saw Shen Xue coming towards him.

Shen Xueyan smiled: "Wang Lin, are you going out?"

"I'll go to Xiuzhilin flagship store." Wang Lin said, "Aixu Home Textiles is going to open a counter in the store. I'll go to the site to see how the terrain is designed."

"Oh? This is a good idea." Shen Xue smiled. "The crib brought by Xiangjiang has arrived. When will you have time? Come to my house to help install it?"

"Okay, I'll go tonight." Wang Lin and her looked at each other and smiled.

Wang Lin and Li Wenjuan walked into the elevator.

"Brother-in-law, why did she call you to go to her home to decorate the bed?"

"Because there is no man in her family."

"I saw that there was a hook in her eyes, as if she wanted to hook your soul away! Brother-in-law, you have to be careful when you go to her house tonight."

"Nonsense! She's pregnant!"

"Oh! By the way. Then I'll feel relieved."

“…”

Nanjing Road Xiuzhilin flagship store opened as the earliest store, and so far, it is still the most popular store.

Fang Hong, the former store manager here, had long been promoted to supervisor and became Li Wenjuan's right-hand assistant. The current store manager is a young woman named Fu Jie, who graduated from the School of Management of a prestigious university with excellent appearance, temperament and figure.

She is a store manager here, of course, a springboard.

Even a college graduate cannot be a leader or manager as soon as he graduates. He must be intern at the grassroots level.

Not to mention college graduates, even the boss’s children will be put to the grassroots level for training. For example, the eldest princess of a company who graduated from Shenzhen City University, starts as a televisor in her own company.

Wang Lin and Li Wenjuan walked into the flagship store talking and laughing.

Fu Jie's eyes were sharp-eyed. When she saw them coming, she immediately came forward with a smile: "Hello Mr. Wang, and hello Mr. Li."

Wang Lin nodded: "Hello. Go and do your own business, let's come and take a look."

Fu Jie smiled and said, "The boss is here, of course I accompanied the boss to inspect. Everyone in the store has their own job responsibilities. As the store manager, my current task is to accompany the leader."

Wang Lin laughed.

He looked at it on the first floor.

The first floor has now been put on the shoe rack.

The shoes were placed in a separate place, and many shoes were placed on one wall.

Wang Lin glanced at it, shook his head gently, and said, "Wenjuan, this is not well placed."

Li Wenjuan said: "Brother-in-law, aren't the shoes always placed like this?"

Wang Lin was used to the display of shoe racks in later generations. When he saw shoe racks in this era, he always felt that they didn’t like it.

But the shoes of this era are placed on shoe racks like this, even in later generations, ordinary shoe stores are also placed like this.

It is a shoe rack, with several layers of shelves, and samples of shoes are neatly placed on each layer.

"Wenjuan, as a consumer, what do you care about most if you come to the shoe counter?"

"Of course it's the quality of the shoes! Just wear it comfortably."

"Fu Jie, what about you? Do you have any requirements for shopping places?"

"Well, of course, the more comfortable you are, the better." Fu Jie replied.

Wang Lin said: "Atmosphere! Especially brand stores, they will attach great importance to the atmosphere of the store. What is atmosphere? Generally, it includes the decoration in the store, the size of the passage, the color, lighting, shoes, the clerk's clothing, attitude, etc.."

Li Wenjuan smiled and said, "Brother-in-law, I care about these things when you say that. I just didn't expect it."

Wang Lin said: "Shoe decorations are very important. In addition to the shoes' own style, material, and quality, they also include the dressing at the sales site, that is, display and lighting, etc.."

Li Wenjuan said: "Brother-in-law, I know you are the best at displaying. In the past, when we set up stalls to sell clothes, you helped us display them. After the clothes were displayed by you, they sold very well."

Fu Jie said in surprise: "Mr. Li, have you even set up a stall?"

Li Wenjuan said: "Before my brother-in-law opened a company, I set up a stall to sell clothes! It was just over Huating Road. We still keep the stalls there!"

Fu Jie said: "I really didn't expect that your boss, who is such a big one, was also set up by setting up a stall."

Wang Lin smiled and thought that there were many people setting up stalls on Huating Road, but not many people could really make their business bigger. Most people were just a little rich and could not get out of their comfort zone. When they made money on Huating Road, they would only guard the stalls there and no longer want to make progress.

Li Wenjuan said: "Brother-in-law, please help me see how to place our shoes?"

Wang Lin said: "There are several display principles, one is the principle of placing it from the middle, and the other is the principle of odd numbers."

Li Wenjuan asked curiously: "The principle of odd numbers? What is the principle of odd numbers?"

Wang Lin said: "The odd number principle is a very common application rule. Don't you like taking photos very much? Then do you know how to take a photo well?"

"Then I don't know, I'm just patting!" Li Wenjuan giggled.

Wang Lin said: "A good-looking photo always has certain composition rules. The meaning of creating rules is to make the subject elements in the photo look more eye-catching. This rule is composition. When there are contents of most subject elements, in the same picture, the subject of odd numbers will be more interesting than the subject of even numbers. Although even numbers can form symmetry, and symmetry is often the basis of beauty, odd numbers can form a certain storyline. Due to the deviation of the center of gravity, the picture can also produce a certain dynamic feeling."

Li Wenjuan opened her big eyes and long eyelashes, thundering: "Brother-in-law, it's so profound."

Wang Lin said: "If the number of subjects in the picture is even, then we will easily be attracted by the overall picture without placing the focus on one of the subjects. But if there is a third subject, our sight will be immediately attracted by the elements placed in the middle of the picture, and the two surrounding elements become auxiliary elements."

Li Wenjuan now understood: "Brother-in-law, do we also need to use this odd number principle when we are doing design?"

Gu Mo

"Of course." Wang Lindao, "In the spinning system, there is also an odd criterion. The roving machine is configured with 3 or 5 channels, so that the hook fibers in the whiskers entering the yarn are mostly bent after the hook fibers are added. This is conducive to the effect of eliminating the hook after the high-speed drafting of the yarn, improving the yarn formation structure and improving the yarn formation strength."

Li Wenjuan said: "The law of odd numbers! So magical! Then should our shoe rack be designed to look better when sending numbers?"

Wang Lin said: "Yes, odd numbers are better. There is also a way to display, which is step-by-step repeat display. This method can make consumers clear about the shoes in shoe stores at a glance, and it can be applied to both hypermarkets and small stores."

He pointed to the shoe rack and said, "In addition to using this shoe rack, we can also use wall-mounted shoe holders. If you can't buy it, you can find someone to customize a batch."

"Wall-mounted shoe holder?" Li Wenjuan asked, "Brother-in-law, what does it look like?"

Wang Lin said while demonstrating: "It's just that you don't need a shoe cabinet, but a row of shelves hanging on the walls. The advantage of this is that customers can see the style of the shoes clearly without bent down or bowing their heads. You can get it with your hands."

He gestured on the wall and placed his hand on his neck: "At most, it is so high that it is just five layers of shoes, and all the shoes can be displayed well. If the shoe styles increase in the future, it can also be increased to seven layers."

Li Wenjuan said: "This can be changed!"

Wang Lin said: "There are also lights. You can use more light on the walls here. Don't bring any color. Just use sunlight. Just let customers see the original color of the shoes."

He pointed to the current shoe cabinet and said, "Don't squeeze out the dense arrangements so much that the product looks very low. We are not setting up stalls, nor are we relying on goods to sell. What we are building now is a brand! You have to learn to leave blank space."

"Leave blank? Brother-in-law, I know that there is the knowledge of leaving blank in design. This is the same as painting. A painting is full of things, but it is not good-looking. You must leave a certain blank picture."

Wang Lin knocked her head and said, "You know how to leave blank space when you design, but you don't know how to leave blank space in practice? You must learn and apply it in your study!"

"Oh, brother-in-law, you hit me again! The injury on my hand has not healed yet, and you have added new injuries to me. This time it is not a foreign trip that can be compensated! You have to take me to travel to two countries at least! From now on, if you hit me once, you will take me out for a trip! I remember the number of times!"

"Haha, OK! Then I'll knock you fifty times first! Then take you around the world!"

Li Wenjuan quickly protected her head with both hands: "No! Brother-in-law, you will beat me stupidly! You can keep these fifty strokes and beat them slowly! We will have a long way to go!"

When Wang Lin heard the idiom that the day was long, he couldn't help but smile strangely.

He calmed down and said, "You have to change the display of the shoe cabinet immediately, this won't work."

Li Wenjuan said: "But our products sell well!"

Wang Lin shook his head: "It seems that I should indeed take you out to see the world! Let you see more and learn how big brands are displayed and designed."

"Yes, brother-in-law, you should have taken me out to see the world!" Li Wenjuan said, "From the future, we will make a plan. Every year, you will take me out for a tour twice! There is no need to be too much, okay?"

"You really dare to think! You still have twice a year? OK, twice a year, once in spring, once in autumn, twice Canton Fair, just right!"

"That's not possible! Participating in the Canton Fair is not a trip! Don't fool me! Brother-in-law, I don't have high requirements. Going abroad once, once in China, twice a year will be almost the same. By the time we are sixty years old, have we already traveled around the famous mountains and rivers in China and all the countries around the world?"

"At the age of sixty? Are you still traveling with me twice a year every year? Can your future husband agree? Are you no longer with your lover and children at home?"

"I only want my brother-in-law!" Li Wenjuan laughed innocently.

Wang Lin laughed: "This is what you said! When you are going to get married in the future, let's see how I use this to make fun of you."

After he gave instructions on the shoe cabinet, he began to find a way to arrange the booth of Aixu Home Textiles.

"Wenjuan, where do you think Aixiu Home Textile Exhibition Hall is the best place?"

"Brother-in-law, just put it on the street as you said? I think this is the best. It will not affect the beauty and tidyness of the entire store."

Wang Lin walked to the street and said, "There are a row of windows outside. If you want to place the Aixu Home Textile Venue, you have to remove the two models and make room."

"Then let's take it away!" Li Wenjuan said, "The most important thing is that the Aixu Home Textile Exhibition Hall can open a door to the street. Consumers do not have to enter our Xiuzhilin, but can also enter and exit Aixu Home Textile. This is equivalent to an additional entry and exit channel."
To be continued...