Wang Lin spent a day visiting Tang Jixian and Yan Shixiong.

The next morning, Wang Lin came to Aixu Group's Overseas Business Department.

This time he came to Xiangjiang, in addition to spending vacations with his wife and children, his main task was to discuss with Li Jiaxin how to build and develop overseas markets.

Li Jiaxin has been busy recently and has not even had time to go shopping with Wang Lin and the others.

Wang Lin came to Yonghua Company.

Yonghua Company has a team and has two brands. One is Xiangjiang Yonghua Company, which mainly operates the two brands of Yanhong sanitary napkins and Qinqin baby diapers. The other is Aixu Group Overseas Business Department, which is responsible for Aixu Group.

All products are operated in Hong Kong, Macao, Taiwan and overseas.

Secretary Zhang Jinghe saw Wang Lin, stood up in surprise, bowed and shouted: "Hello, Mr. Wang!"

She bent down so much that the black-framed glasses fell down, and she quickly reached out to hold on to the glasses.

Wang Lin nodded: "Secretary Zhang, is Mr. Li here?"

"Mr. Li is inside. Mr. Wang, please." Zhang Jinghe led the way next to him, reached out to make a gesture of asking for help, walked to Li Jiaxin's office in small steps and knocked on the door.

Li Jiaxin shouted inside: "Come in!"

Wang Lin waved his hand to Zhang Jinghe, who understood and turned around and left.

"Young Master!" Li Jiaxin smiled sweetly when she saw Wang Lin coming, as if a hundred flowers were blooming.

Wang Lin walked in and looked at her office.

Li Jiaxin walked out from behind the desk, took his hand, and asked him to sit on the boss's chair. She stood beside her, looking at Wang Lin with a clever smile.

Wang Lin looked at the files on the desktop.

"I am sorting out relevant information about the North American market. Our overseas business department is actively developing the American market." Li Jiaxin explained.

"Okay." Wang Lin asked, "Do you have any suggestions for the development of overseas markets? You sit down and talk."

Li Jiaxin smiled with her lips, moved her waist, sat on Wang Lin's legs, and fell into his arms.

Her slender and soft fingers slashed over Wang Lin's chest and exhaled like orchid: "Young Master, do you just want to talk about work with Jiaxin? You are so cruel. You have been to Xiangjiang for several days and only came to see Jiaxin today."

Wang Lin hugged her back and slid down from her shoulders with warm big hands.

"Talk about work first." Wang Lin's voice trembled a little.

Li Jiaxin’s charm is really great!

Her beauty is self-evident. After so many harsh judges, she can still stand out.

Wang Lin has seen the videotapes of her beauty pageant, and this kind of videotape can only be seen in Xiangjiang.

When she went on stage in a bikini, she had a slender tall figure, proud figure, exquisite and convex body segment, a thin waist of willows that she held in a slim and fluffy hair, a high nose bridge, and an exquisite facial features.

There is the softness of the beauties of Jiangnan and the generousness of European and American women.

There are not many mixed-race children in Xiangjiang, but not many people are as beautiful as Li Jiaxin.

Today, she was wearing a white butterfly collared women's shirt and a black temperament skirt. The hem was only a little below the base of her legs. Then there were black transparent black stockings and black shiny high-heeled leather shoes.

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She lay softly and bonelessly in Wang Lin's arms, walking out of the painting like a fairy, and was hugged by him.

Under such circumstances, no matter how strong Wang Lin's concentration is, it is difficult to control it.

"Okay," Li Jiaxin buried her head in his chest, and a warm breath blew towards his neck, "Now Jiaxin reports to the young master first."

Wang Lin's hand was placed on her long legs wearing black stockings.

"All our products, using the same brand logo overseas, isure. The English translation of this brand is easy to understand, which means I believe. All packaging also adopts a design that is more suitable for the aesthetic habits of the locals. According to you

The requirements for our products, if they enter the market, will be packaged into the products of this country, and try to follow the customs of the country."

"Well, this is the first step to integrate products into the local market. Only in this way can local consumers accept our products more quickly."

"The national conditions of each country and region are different. We are developing the market in North America, which is to find local large retailers and supermarkets to cooperate. There are hundreds of retailers in North America, and more than 60 of them have reached cooperation intentions with us. Isure

Products are on sale in all cities and states in North America. We adopt the dividend method. The more products they sell, the more profits they make. Our products have extremely low ex-factory prices, while North America's prices are the world's leading prices.

We have a very considerable profit.”

North America usually refers to the United States, Canada and Greenland. It is one of the most economically developed regions in the world and one of the 15 economic regions in the world. The two most important countries in North America - the United States and Canada - are both.

As a developed country, its human development index is high and its economic integration level is also very high.

If Wang Lin wants to do international business, the North American market is a hurdle and a must-fight region.

On the other hand, Wang Lin entered the North American market to compete with foreign brands.

Foreign brands have entered our domestic market. In response, our products will naturally enter other countries' markets. This is also impolite.

As 1992 approaches, more and more foreign brands will flock to the mainland market in our country.

Before 1992, Wang Lin would complete the overall layout of the world's commercial sector.

It will definitely be extremely difficult to enter the foreign market at the beginning, but someone always needs to do this, and the sooner it is, the better.

Foreign brands are eroding my country's market, and our national brands should also break through the siege, break into the other party's hinterland to attack, and occupy a little bit.

The i'sure brand was confirmed by Wang Lin when he named Aixu Group.

I believe it!

It is concise and to the point, even elementary school students can understand it.

However, it is Aiqingrou sanitary napkin, Aixiu diapers, or Aixiu home textiles and Xiuzhilin clothing. All brands, after they arrive abroad, use the unified brand logo of isure.

This is like Procter & Gamble.

P&G has many brands, but the unified company logo is still P&G's trademark p&g.

No matter what product you have, as long as you see the P&G trademark, you will know that it is a P&G item.

A large enterprise can unlimitedly develop other sub-brands by building the company's brand and making it stronger.

In the eyes of consumers, as long as the product is produced by a big brand, they will be willing to accept it, and they have preconceived thought it is a trustworthy product.

What Wang Lin wants to create is "isure."

In the company's internal documents, i'sure can also be referred to as:i's.

In order to improve the global sales network, Wang Lin wants to build a strong and powerful management team.

To have first-class products, first-class managers must also be there.

Aixu Group's recruitment is divided into two categories: campus recruitment and social recruitment.

Wang Lin’s request is that more than 90% of new employees must come in through campus recruitment.

The proportion of social recruitment should be reduced unless it is a sudden temporary employee demand.

The employees recruited by campus are more sticky.

Because this is their first job since entering society.

After more than ten or twenty years of hard study, isn’t the graduates just to get a good job with a high salary, stability and ability to realize their ideals?

Aixu Group is undoubtedly one of their best choices.

Wang Lin recruits a large number of talents every year during the graduation season.

For important recruitment sessions, Wang Lin will visit the school to recruit. Even if he has no time, he will be hosted by the Personnel Director Zhou Xia.

Wang Lin has always been dissatisfied with his desire for talents.

The main force in campus recruitment is well-known universities around the world. Usually, there are on-site lectures and many recruitment, and at the same time, they also use correspondence job search to apply for positions.

For graduates from other places or schools where Aixu Group does not have a recruitment site, students can mail resumes to the company, and the company will respond to the best and arrange the interview time and location in a unified manner.

Now Aixu Group is going to expand globally, and the way to recruit talents is also mainly based on campus recruitment.

Young people are more energetic and willing to contribute to their work and ideals.

The personnel recruitment work of overseas business departments is carried out independently and is not subject to the group's personnel supervision.

Li Jiaxin is responsible for all the business of the overseas business department. She has a lot of power in her hands, and of course she has great responsibilities.

The process of recruiting outside the sea is roughly divided into four steps.

First, apply, mainly collecting basic background information of candidates.

The second is evaluation. The main thing is to understand the candidate's work knowledge and skills, which can be completed through resumes, written tests, etc.

The third is the interview. After the previous evaluation is passed, it will be held at the interview stage.

The fourth is to recruit. Determine the salary, give an offer, and enter the job.

We often see the word offer. The full name is offer. It is interpreted as an offer letter in Chinese as an admission letter and an admission notice. There is no unified name. Some people call it "admission notice", some call it "admission letter", and some call it "

Invitation letter”. The recruitment letter is used to formally provide job seekers with important information, including start date, compensation, working hours and position.

Anyway, as long as you get the offer, you will be accepted!

Unlike many companies who like to parachute senior executives, Aixu Company has always adhered to the principles of internal training and promotion. Almost all managers and factory managers are promoted from the inside. There are very few special positions, such as lawyers and a few people in accounting.

Possible exceptions.

Of course, those senior executives in the early stages of entrepreneurship, or the newly established deputy general managers of functional departments, must be appointed by Wang Lin himself, and the following managers will be promoted from within.

After the company got on track, Wang Lin continued to implement an internal promotion system.

Working at Aixu Group, you don’t have to worry about a strange executive coming from outside that day. This is sending a signal to employees: “If you are excellent, you will promote you”, and employees will have relatively stable growth and promotion expectations.

.

Otherwise, the employee worked in it for several years, and after more than ten years, he finally got to be promoted, but the boss sent an executive from outside, blocking all the promotion paths. What did the employees think?

The management of overseas business departments also follows Wang Lin's method.

In the entire talent structure of Aixu Group, there are roughly three types.

The first is management talents, including marketing positions and functional departments, such as strategy, finance, human resources, etc. After college graduates join the job, they will be management trainees for about a year, and then they will start to slow down from level 1.
To be continued...