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Chapter 120: Full marks for the program effect.

In the first half of 2005, the mainland box office market was basically dominated by Hollywood blockbusters, [Star Wars Prequel 3] and [Operation Smith] won 75.54 million and 62 million box office respectively.

The performance of domestic films in the first half of the year was a bit unsatisfactory, but fortunately, good news came in June. The licensed [Seven Swords] was officially scheduled to be released in late July and will be released in late July.

As a classic film, Xu Ke is no worse in the mainland than other famous directors. As soon as this news was revealed, it attracted the attention of many movie fans. The fans' enthusiasm for watching movies has increased unprecedentedly. The only problem is that they will have to wait for more than a month.

In order to satisfy the audience's curiosity, or to soothe the audience's appetite, Shi Nansheng quickly launched the first promotional video of Seven Swords.

In the vast desert, a group of white-faced knights rode a tall horse and surrounded a group of sword-holding people. One of the people in the martial arts world roared sadly: Didn’t you agree that you can put down your weapons and deal with them with lenient treatment?

The white-faced knight seemed to hear a funny joke: The emperor was afraid that you would rebel, and a head of three hundred taels of silver will be killed. Death is the greatest tolerance for you.

As soon as the words were finished, a massacre began and the picture turned blood red.

As the picture turned, on the white snow-capped mountain, there was a sword, a carved dragon and painted building on the hilt of the sword. A light sound was heard. The sword-holder waved gently, and the huge rock at the entrance of the cave shattered. Two figures slid from the top of the snow-capped mountain. The picture fell into darkness. A sound of horse hooves seemed to come from a distance. Seven horses flew at the snow-capped night, splashing the remaining snow and dancing all over the sky.

The picture changed again, and Wuzhuang, seven swords appeared one by one, killing three hundred troops and horses to defeat.

After the trailer of just three minutes was broadcast on the movie channel, it immediately aroused strong response from the fans. As for this trailer, it is somewhat similar to [Xinlongmen Inn]. However, judging from the fighting movements of the Seven Swords, it tends to be practical, which is not as smart and elegant as the New Longmen Inn, but gives fans a sense of déjà - this is the real martial arts, the sense of déjà. From the beginning of the trailer, it gives people a sense of intense oppression. A person's head can be measured by money. Is it still guaranteed?

For many viewers who regard martial arts as fairy tales, this trailer is not exciting. However, in the eyes of movie fans who truly love martial arts, this is the real world of restoration. There is no elegant light skills, nor all kinds of strange and ghostly internal skills. It only takes the head of the general among the troops.

The trailer has received a lot of response. The replay of CCTV's sixth set is no longer enough for the audience's needs. Some interested viewers even recorded the trailer and posted it online to share it with everyone.

Martial Arts Post Bar, Martial Arts Forum, where these martial arts fans gather, almost no one is missing. Most movie fans praise the quality of the trailer.

There was also a lot of discussion in Zhou Xing's post bar. Some fans think that Zhou Xing's style is a bit rough and cannot show Zhou Xing's appearance. Of course, some fans also think that Zhou Xing's style is tougher and more masculine than before.

After the trailer was released, Shi Nansheng was also paying close attention to the response online. She was surprised to find that whether it was a post bar or a forum, there were extremely active posts about Zhou Xing. In comparison, other actors were much worse, and even Li Min could not compare with him.

Director Xu Ke and Shi Nansheng are the producer. In the Xiangjiang film industry, he was once called the "Reunion of Condor Heroes". With Wujian, Xu may have his current status. To be honest, Shi Nansheng has made an indelible contribution.

As a producer, Shi Nansheng is the top presence in the circle in terms of publicity, distribution, financing, etc. In 2001, Xu Ke almost vomited blood because the investor almost vomited blood. Even so, the [Seven Swords] project was launched, Shi Nansheng still attracted an investment of 140 million yuan. It is precisely because of Shi Nansheng's escort that Xu Ke can display his talents to the greatest extent.

As a senior producer, Shi Nansheng naturally found Zhou Xing's popularity, so when formulating a promotional plan, he was the well-deserved C position. In fact, to be precise, the male lead in this drama should be Fu Qingzhu played by Liu Jialiang.

Liu Jialiang was very kind and didn't care at all. He even told the media: I am an old man who is about to do anything good to interview or have any questions, please ask him.

The one Liu Jialiang mentioned is naturally Zhou Xing.

Therefore, every time they participate in publicity activities, Zhou Xing and Li Min become the busiest people. This is in the mainland. Lu Yi and Sun Honglei and many reporters remembered them. If they were in Xiangjiang, they would probably have nothing to do with them.

As a martial arts film, Zhou Xing was asked the most about martial arts movements on some programs. Regarding this, he could proudly say that he had never used a stand-in for the whole drama and was really fighting throughout the whole process.

"Yes, I can testify that he did complete all the difficult movements from beginning to end," Sun Honglei said in an interview program.

Amid the surprise of the audience, the host stared at Sun Honglei: "What about you? Which scene did you use a stand-in?"

Sun Honglei did not hide it at all: "What impressed me the most was the last fight scene between Fenghuo Liancheng and Chu Zhaonan. It was too difficult and it was really impossible to complete it, so the last scene was completed by the martial arts instructor Xiong Xinxin for me."

This is also a rare opportunity for Xiong Xinxin to show his face in front of the media.

The host invited Xiong Xinxin to the stage and asked curiously: "In other words, Zhou Xing himself knows martial arts?"

Xiong Xinxin nodded and said, "That's right, many viewers may not know that Zhou Xing is the nephew of Master Liu, the Liu family's Liang family, and his Hongquan skills are not worse than mine."

As soon as these words were said, the audience exclaimed. Zhou Xing’s impression on the screen in the past included good and evil, and many fighting scenes, but most viewers thought that it was done by a stand-in... Could it be that the martial arts movements he photographed before were all taken by himself?

Seeing this, the host was moved: "It's almost a month before the release of the Seven Swords. I believe that Zhou Xing and Director Xiong don't have the heart to let the audience wait for so long. Why don't we have a while on the spot?"

In fact, this section was prepared in advance. For this reason, Xiong Xinxin also designed a set of actions. After all, if you really hit, the actions will not look so good and will not play a good publicity role.

As soon as the host finished speaking, the audience began to applaud desperately. This was very strange. I have seen celebrities singing on TV and telling jokes, but I have never seen real guns and ammunition fights. Moreover, Zhou Xing, as the protagonist in the movie, naturally won. What is his actual combat power?

Zhou Xing and Xiong Xinxin pretended to be affectionate and couldn't help but say, "Then let's practice a few moves, just click."

Although it was a routine prepared in advance, Zhou Xing and Xiong Xinxin fisted and fought very lively. The movements designed by Xiong Xinxin were naturally not the kind of fake ones at a glance.
Chapter completed!
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