Chapter 935
"Sunny", "Everything of My Wife", "The Great Hidden"... In more than two years, Park Ji-hoon has directed many movies, and it can be said that they are all high-quality works.
However, as a commercial director, he is known as the "unparalleled box office appeal", he does not have a work of tens of millions!
He wouldn't have cared too much before. After all, a work of tens of millions requires a lot of luck. If you accumulate slowly, you will always do it. However, at the beginning of the year, Yoon Hee-jin's debut work "The Gift of Room No. 7" actually exceeded 12.8 million viewers, ranking third in the Korean film and television box office list!
There is no jealousy. Park Ji-hoon has a broad mind in this regard, but he is a little envious.
How could it be that it is not envious?
This is 12.8 million. Since the birth of Korean movies, only three people have touched this number!
Even Park Ji-hoon didn't expect this number for the time being, but instead thought about having a work that entered the club of tens of millions. "Observing the Face" is worthy of his expectations.
The results delivered in the first week are considered excellent enough to many people, but if the goal is set as a "million club", it will be a bit inferior.
However, everyone knows that the first week is just a warm-up, and the second week is the Mid-Autumn Festival!
After the first week of the release of "Guan Xiang" was counted, the invisible smoke of gunpowder that spread across the media and the Internet not only did not dissipate, but became increasingly strong and almost formed.
Has been turned away by the "Millions of Clubs", the publisher, director team, actors, etc. of "Snow Country Train" have all turned their attention to this new competitor. The box office champion in 2013 is hopeless, but the runner-up will not be taken away, right?
Before I could be happy, I was shocked by the momentum coming to "Watching the Face"!
Song Kanghao is probably the happiest and embarrassing person. "Snow Country Train" and "Seeing the Face" are both his starring roles. As early as the beginning of "Seeing the Face", the media asked the media which movie is more optimistic about and which movie will perform better. Now it is getting worse, but he still wants to promote "Seeing the Face". It is impossible to hide, so he can only keep practicing Tai Chi.
On Monday, September 16th, the 2013 Mid-Autumn Festival officially arrived.
Major film companies, directors, actors, journalists, movie magazines, etc., have focused their attention on the movie "Seeing the Face". All the movies released at the same time have become foils. The lineup of "Seeing the Face" has its first week, and the media's hype have all become powerful tools to attract audiences.
On September 16, the number of viewers of "Watching Movies" was 260,689, the lowest since its release.
It is normal. Before the Mid-Autumn Festival, everyone is preparing to go home, and no one is accused of this. Even some film critics explained the objective background of this situation on their personal SNS.
It is brewing and accumulating.
On Tuesday, September 17, 419,151 people rose sharply!
Many people have returned home.
At the same time, large-scale reports have begun to appear in the film and television entertainment sections of major media, and some people who made predictions in advance have also found that their estimates are too conservative.
Wednesday, September 18th, also the day before the Mid-Autumn Festival, with 660,971 people jumping back!
Basically, on the last day of home, there were congestion on all roads leaving Seoul. On the contrary, there were few vehicles on Sejong Road in the main urban area of Seoul, just like an empty city.
However, some large shopping malls and media are still open.
Many reporters and film critics are excited about the jumping growth of "On the Face" and report it in a lot of time! The N.E.W Public Relations Department, major newspapers, magazines, and websites have basically "sayed hello" and these people also like to deal with the N.E.W Public Relations Department. Not only does it have to be generous, but there is no need to swear against their conscience. They can achieve results!
It can be said that many journalists in the entertainment sector have been working overtime for N.E.W these days.
On Thursday, September 19, on the Mid-Autumn Festival, 830,592 people were won, and it was a jumping rebound again!
On the Mid-Autumn Festival, it is still quite busy, with family reunion, ancestor worship, tomb sweeping... When reuniting and relaxing, most people will not read news reports on this day, but a group of reporters and film critics still sing praises for "Observing the Face".
This number can be said to be the top level of the pyramid.
However, when these reporters and film critics write reports, they almost all have a phenomenon of sweating in their palms and a rapid heartbeat. Although many people will go to watch movies on the Mid-Autumn Festival, the real peak will definitely not be this day, but the next day after the end of Mid-Autumn Festival, that is, tomorrow!
There are more than 830,000 viewers today, so what kind of results will be refreshed tomorrow?
The highest single-day box office record in Korean film history is directed by Park Ji-hoon and adapted from the popular comic "The Great Hidden", with 919,000 visitors.
I wonder if "Observing the Face" can touch this record?
The one who is striking is not only the reporters, film critics, but also ordinary audiences can see it.
"I hope there will be a surprise tomorrow." Park Ji-hoon also wrote on his SNS homepage.
Song Kang-ho, Cha Tae-hyun, Kim Hye-soo, Bae Yoon-sik, Yoon-ah and others, including many celebrities who have a good relationship with several people or like this movie, have called on their fans to support "Watching the Scene".
Friday, September 20.
All day long, the reporters, film critics, etc. who were very high-profile before, were abnormally quiet, and seemed to be brewing something.
It was not until late at night that the N.E.W official website announced yesterday's box office results. These talents suddenly burst out, and major websites reprinted them as soon as possible to congratulate them.
"Congratulations to "Watching the Face" for setting the highest single-day box office record in South Korea, and it has attracted 927,214 people!" It is not just about the movie "Watching the Face", but also a progress in Korean movies.
Even the Culture, Sports and Tourism Department specially congratulated "Seeing the Face" on its official website!
Nouns such as "unprecedented" and "miracle in film history" have been praised in "Guan Xiang".
As the co-director of "Observing the Face" and "The Great Hidden", Park Ji-hoon is even more glorious!
"There is no better Mid-Autumn Festival gift than this, thank you everyone!" Park Ji-hoon himself, thanked SNS excitedly.
September 21 and September 22, the last two days of the Mid-Autumn Festival, and it was also a weekend, with the number of viewers being 814,830 and 536,429 respectively.
In the second week, the number of viewers in a single week was 4.449,876, and "Seeing the Face" once again set an unprecedented miracle!
In just two weeks, the total number of viewers reached 7.198,028!
The 7.17 million visitors surpassed Berlin and became the third place in the 2013 Korean movie box office rankings - a result of just two weeks!
It seems that 10 million is not impossible.
Everyone is paying attention to whether the second movie of tens of millions can be born this year.
"Snow Country Train" has been eliminated, so I will look at "Seeing the Face".
The movie "Mr. Agent K", which was previously held high hopes, starring Xue Jingqiu, Wen Suli, Daniel Henry and others, was reported by "Asian Economics" that "Previewing" would become its strong opponent. However, after "Previewing" was released, "Previewing" box office plummeted.
Chapter completed!