Mr. Lu thought about it for a long time, then turned on the computer and looked at the recent promotional fund allocation plan. Finally, he nodded: "Since that's the case, then I'll give you 500,000 publicity funds."

Manager Xie was very surprised and he really got here!

In fact, according to the original situation, let alone 500,000, it can basically be said to be a point! Apart from the regular channel recommendations of all games of Guangyi Interactive Entertainment, this educational project cannot get any publicity funds at all.

This project itself is already in a state of self-destruction, and Mr. Lu is also very clear that the original educational game cannot be achieved at all, so how can it be wasted on spending money?

But now after Zhong Ming's three-inch tongue tricks, Mr. Lu was willing to allocate 500,000 yuan as publicity funds, which is already a great surprise!

Manager Xie looked at Zhong Ming and said that the meaning was almost the same. Let’s withdraw.

Zhong Ming looked at Director Xie and coughed twice: "Cough cough, Mr. Lu, my opinion is the same as Director Xie. 500,000 is a bit too much."

Manager Xie was confused. Is this what I mean when I looked at you?

Haven’t I said enough? 500,000 is not enough! How much does it cost!

But Manager Xie was not good at shattering the situation in person, so he froze and didn't know what to say for a moment.

Mr. Lu was also a little surprised: "500,000 is still a little short? Even if "The Sea of ​​Learning is Not Away" is a project that looks pretty good, its profitability will definitely be far less than that of other regular games. If you invest so much publicity funds, it will be even more difficult to recover the cost. If the project suffers huge losses, you must be responsible, thank you, Supervisor."

Manager Xie was speechless. Yes, if the project is losing money, it must be the supervisor who takes the blame. It is not Zhong Ming's turn.

Zhong Ming explained: "Mr. Lu, "The Sea of ​​Learning is Endless" is not a game in the traditional sense, and its profit model naturally cannot copy traditional experience. If you want to make a profit, there are many ways, such as cooperating with Q&A websites, or selling naming rights. But in the final analysis, there are only one thing: the more publicity efforts of this project and the more people you play, the more likely it is to cause viral transmission. Once the number of active users increases and the attention increases, there are many ways to monetize. But the key is to form a topic effect. If the money is less and the publicity effect is not in place, it may just be wasted."

Manager Xie was trembling when he heard it, thinking that you, boy, really dare to say...

You are not afraid of Mr. Lu saying, "Anyway, it may be wasted, so I won't give publicity funds!"

In fact, Zhong Ming means that it is not enough to give less money to this project. Otherwise, don’t give it, or you give it more!

Mr. Lu also hesitated and gave more publicity funds. The problem is that this project was not established by the company at all, but was developed by Zhong Ming and others on their own initiative!

Moreover, it seems that it is not a problem to develop. This is not a game. At most, it is a mini program. It is not enough to allocate 500,000 yuan in publicity funds for such a mini program?

While considering it, Mr. Lu flipped through the publicity funding plans for various projects under his command on the computer.

Of course, this plan has been decided long ago. Of course, some games that are soon to be launched or have to be released in a new version can be decided completely, and some funds are reserved.

But the problem is that most of the projects here are more reliable than "The Sea of ​​Learning".

Because most of the projects here are expected to make stable profits, and there are several key projects, the publicity funding is absolutely indispensable.

However, for some key projects, the publicity funding is already a lot, and it may not cost much money if you get a few hundred thousand, and the cost-effectiveness is quite low.

So, if you don’t give this money to the project “The Sea of ​​Learning”, there is no special place to go; but if you give it, it’s really not enough to pay much.

Mr. Lu's eyes wandered around the planning table, and finally turned to a project.

"Mecha Era" project.

When Lu Zhiqi saw this, he became angry!

When this plan was made, the "Mecha Era" project had just entered the Star Sea Battlefield version, and the data was very good. Mr. Lu was also very happy. He originally wanted to allocate more publicity funds to promote the popularity of the new version and attract a few more players to come, and the revenue was rising steadily. It was great that an old project could even bring about a life of life.

As a result, in short, many people know about the next thing.

So it is meaningless to give so much publicity funding to the "Mecha Age" project now. All data have plummeted, and spending money to promote may not necessarily retain players. It is doubtful whether it is cost-effective to spend this money.

In fact, Mr. Lu has long since wanted to promote the funds for "Mecha Era", but he has never decided which project to allocate these funds to. Today, Zhong Ming made this fool, coupled with the influence of the halo effect, which made Mr. Lu suddenly have an idea, or just allocate the money to the project of Director Xie?

Although educational games are indeed a bit cool, Zhong Ming said so much just now, which made Mr. Lu feel that the project "The Sea of ​​Learning is Endless" is actually quite promising.

Moreover, for Mr. Lu, he has strong discretion to which project to allocate these funds. After all, these projects are all under his charge, and he has the final say.

Mr. Lu thought for five minutes and made a decision: "Then I will give you three million. Lao Xie, can you guarantee me that this project will definitely be promoted?"

Manager Xie was shocked: "Three million?!"

Mr. Lu asked, "Why, I think it's too much?"

Zhong Ming secretly slammed Manager Xie's thigh, and Manager Xie quickly changed his words: "No, no, it's just right! I must be squeezing and squeezing, oh no, I will push this project up with grass and milking!"

Mr. Lu looked at him: "What if I can't push it up?"

Manager Xie was embarrassed: "If you can't push it... If you can't push it, I will deduct my three-month salary by myself!"

Mr. Lu smiled and said, "Okay, this is what you said. If the project cannot be completed, I will ask you. Okay, the time is over, and I have to leave. The publicity funds will be allocated when you are about to go online. Save some money and don't lose all of it as soon as you come up. Good steel is used on the blade. The publicity funds must be effective. Do you understand?"

Manager Xie nodded quickly: "Don't worry, Mr. Lu, this money will definitely not be spent in vain!"

...

After coming out of Mr. Lu’s office, Director Xie was a little weak.

"Xiao Zhong, you are really good. You have to get three million at once. I don't know how to spend so much money..." Director Xie wiped his forehead, no, the cold sweat on his bald head.

Zhong Ming expressed his discomfort: "Three million will disappear after a little flower. Why don't you know how to spend it?"

Manager Xie was speechless: "Xiao Zhong, you are really ignorant and fearless. Can this money be spent randomly? This is all publicity funds. Every expense must be recorded and reported. If you buy a recommendation position more than the market price, someone will check it! If Mr. Lu finds that we spend money randomly, let alone you and me, the entire project may suffer."

Zhong Ming nodded: "I know this."

Manager Xie said again: "And haven't you heard Mr. Lu say that? This money has to be spent on the effect, and good steel is used on the edge. Moreover, our project is different from traditional game projects. It depends on the conventional buying volume and buying recommendation positions, which is not necessarily very useful."
Chapter completed!