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Chapter 112. Buy Buy Buy

In his spare time in animation production, Xu Rui was not idle. In addition to watching other animations to analyze them to improve his level, Xu Rui also closely monitors industry trends.

In mid-November, Ningjiang had become extremely cold, and many people were wearing scarves. The Wutong Avenue of Ningjiang University was already covered with fallen leaves, swept and covered with another layer.

Ningjiang City District, a six-story building in the Information Industry Park, located here, Ningjiang Shanye Electronic Music Equipment Co., Ltd.

But the company is actually on the verge of bankruptcy.

Yamaba Electronic Music Equipment Company mainly deals in various electronic instruments, including electronic pianos, electric guitars, etc. In its most glorious period, it even had its rock bands.

But those glory have been the past. After a major investment failure, Yamaba Electronics' capital chain has a huge gap, and it has to split its business lines and even sell its own product lines to survive.

However, this also led to a chain reaction. In the end, Yamaba Electronics only had some of its core electronic music businesses and issued a bankruptcy liquidation announcement.

"Although I have said it a few times, I still want to confirm some, Mr. Xu Rui, do you really want to buy this business?"

Yamaba Electronics' last general manager, Yama Nan picked up the pen, looked at the text on the acquisition contract, and confirmed.

"Yes, Mr. Shan."

Xu Rui replied without hesitation.

"Although it's not appropriate to say this, this business is both my hard work and something I regret the most. Back then, I decided to develop this product line because I was too confident and was blindly optimistic that the company had such problems and defeated the industry left by my grandfather."

Shannan sighed.

At its peak, Yamaba Electronics' general manager Yamakura suddenly had a whim and decided to develop a brand new business, namely Electronic Voice.

In instruments such as electronic pianos, vocals have actually been included as accompaniment, but Shannan's expectations are far more than that.

He wanted to create an instrument that included human voices. The creators could not only use harmony accompaniment, but could sing the instruments as they please!

Shannan was inspired by an animation, where the virtual singer made him intoxicated. He dreamed that one day he could produce the same electronic singer. Such a singer would not age, have no scandals, and could control all types of songs. That was the ultimate goal of electronic music he had always dreamed of.

Unfortunately, the technical strength required for electronic vocals is very high. Shannan's technical department cannot completely create a changeable tone out of thin air. The inclusion of vocals as the source of sound is not what Shannan wants. He believes that this will still connect the real person with the sound.

As a result, although the sound synthesis engine they made was able to make sounds, it was like a mechanical one, with no emotions or ups and downs at all. Although technology could make the sound change, the steps required were extremely cumbersome, let alone let the sound sing.

By this time, Shan Nan had already fallen into a financial crisis, and in the end, he went bankrupt without experimenting with other methods.

No one cared about this business at the beginning. Everyone thought that Shannan was whimsical, and the sound of machines could not surpass humans in any way. Therefore, while each product line was divided up by various companies, no one wanted the electronic voice and sound synthesis engine.

Until Xu Rui's appearance.

He first came to acquire Yamaha Electronics' music studio. According to Xu Rui, Huan Electric Animation will set up its own audio department, so he is planning to come to Yamaha to pick up the cheaper ones.

During the communication process, Xu Rui accidentally learned about the electronic voice product. He was not very interested at first, but later, probably with the mentality of not being too cheap, he decided to acquire this and related patents together.

For Shan Nan, this was both reluctant and finally relieved.

In the end, Xu Rui acquired the equipment of a complete music studio for 500,000 yuan, and accompanied Yamaha Electronics' electronic vocal business line and sound synthesis engine, which was almost like picking up a product line for nothing.

This acquisition case is silent, and even industry news only mentioned a short sentence in the text message.

...

Of course, Shannan felt that Xu Rui bought electronic voices with the mentality of picking up cheapness, but Xu Rui actually came for this business at the beginning.

It is true that the audio department is established. After all, nowadays, fantasy electric animation still needs to be commissioned to conduct audio-related productions. Xu Rui always needs to establish his own audio department.

But there is actually no need to find Yamaha to purchase equipment. It was on the news that Yamaha went bankrupt due to the failure of electronic voices that Xu Rui contacted the company's general manager, Shan Nan.

Therefore, Xu Rui cannot be too obvious, otherwise it will easily arouse Shan Nan's suspicion, leading to his temporary price increase or realizing the true value of electronic voices.

Therefore, Xu Rui first contacted Yamaha Electronics in the name of acquiring equipment, and then "accidentally" learned about the electronic voice business line and acquired this set with the mentality of "picking up cheap".

Although I feel a little sorry for Shan Nan, Xu Rui is not a rich rich man after all. Now when the funds are a little tight, he can save as much as possible.

With Yamaba Electronics' equipment, Xu Rui returned to the fourth floor of Hakka Video Network next to Fantasy Electric Animation. This place has not been used yet. He decided to expand this area into a sound studio of Fantasy Electric Animation and an electronic music company under Hakka Video Network.

Although the possibility behind electronic vocals has been temporarily stifled in this world, Xu Rui has witnessed the popularity of the earth. He believes that using real-person sampling is necessary. At the same time, it cannot allow a sound to control all the songs as Shan Nan originally imagined. Therefore, a song type and rhythm that can match the sound source is also limited, making the user's modulation simpler.

However, he has not yet decided who should be the source of the first electronic voice. Moreover, Huandian does not have any extra funds to invest, and can only wait for the first volume of the CD of "Magic Girl Xiaoyuan" to be released.

"Magic Girl Xiaoyuan" was broadcast to the seventh episode, and the protagonists gradually realized the truth about the Magic Girl, and the audience's expectation for the subsequent plot also increased. On Taotao.com, the first volume of the CD of "Magic Girl Xiaoyuan" has been booked over 30,000. With less than 2,000 copies, it reversed "Wolf and Cat" one and a half months after the broadcast, winning the top spot in the pre-sale list.

The CD will be sold in mid-December, which is about the tenth episode, after the broadcast is about the time point. This is the time point that Xu Rui specially chose, which is just in the plot, which can attract viewers to buy.

In this way, in January, plus the funds for the novel adaptation of animations by Diandian Chinese website contracted, Xu Rui will be able to have a large amount of working capital to expand his business while making animations.

At present, the painting correction work for the first few episodes included in the CD is in full swing, and the special edition has been produced, and we strive to avoid delaying the votes.

Xu Rui had just finished planning the fourth floor of Hakka Video Network, and Liu Xueyan walked up to the fourth floor with a worried expression.

"Mr. Xu, I have something to discuss with you."

"Hmm? What's the matter?"

Xu Rui felt a little strange. Hakonic Video Network now has reached 800,000 daily active users, and 90% of them are paid users. It can be said that they have developed quite well. Generally, Liu Xueyan has no major issues to look for him, but now looking at the expression on his face, it seems that the situation is a bit serious?

"It's like that. There is an author in the music area who has not uploaded videos for more than half a month and has no login records in the background. I originally thought it was because of the busyness of reality or being dug up by other websites, but today, this author sent me a message using QQ."

Xu Rui looked at Liu Xueyan's mobile phone, and there was only one message record on it.

【Future】: Please save me.
Chapter completed!
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