Yin Jun was quietly shooting movies in Europe, but mainland China was very lively.

As early as before Yin Jun went to the United States, in mid-June, "The Chinese in New York" was officially launched on China TV.

This TV series that has been promoted for a long time, whether in newspapers and magazines, or in people's gossip news, starring Liu Xiaoqing, a double actress in the Hundred Flowers Awards and the Golden Picture Awards, is of course extremely exciting.

They don’t know that although Liu Xiaoqing is very outstanding in "The Chinese People in New York", the most important part of this TV series is the male lead Jiang Wen.

Nowadays, it is uncommon to hype up news about couples. Even people in the circle know that Liu Xiaoqing and Jiang Wen are in love, so they cannot be told in the newspaper or in the news.

Because this is not serious.

If it were 40 years later, Weibo and hot searches were everywhere, and it would be considered polite if they didn't say they were married with their children.

But that's good.

When people watch TV, although they also watch actors, they still watch more content.

If the content is not good, even if you are a popular star, you will be scolded by the audience.

In the 1980s, who had never been scolded by the audience for superstars such as Tang Guiqiang, Dao Ming Ge, and Zhang Guili?

With such expectations, the broadcast of "The Chinese in New York" has created an 80% good result since the first episode.

Although it is not as good as the "Desire" which is not as good as the "Journey to the West" which is not from the same planet, it is still very good in fashion TV series in recent years, and it can be compared with "The Outside Girl".

As the plot continues to unfold, from the excitement and ambition at the beginning to the troubles in the middle, gradually being in trouble, the relationship between people continues to change, and the audience sees more and more content.

From the initial curiosity and yearning, the audience began to think deeply.

Is the United States really that good?

Is the United States really full of gold?

Are people who go to the United States really happy?

uncertain!

In the past, people could talk about which son went to the United States and the United States had made a lot of money, and which daughter went to the United States and the United States to work... These are the pride that people call.

But the plot that looks extremely real, so real that people will feel heartbroken and even cry when they see it. The audience realizes that there are difficulties everywhere.

Especially in a foreign country, if you are not familiar with the place, even your compatriots will deceive you and harm you.

All you can do is just wipe away your tears and then struggle hard.

At the same time, I didn’t even dare to return to China. I could only report good news here without complaining about bad news, not letting my family worry, and not letting others laugh at it.

Such a plot not only made the audience feel moved, but also held a fierce discussion in the newspaper.

The debate about whether to go to the United States or not, the debate about how to survive in the United States, and the conditions for going to the United States and the best debate...

In short, in this era of lack of entertainment, the audience's energy cannot be vented, so naturally they rely on newspapers and magazines to read it with relish.

Unfortunately, there are no interview programs on TV now, and there are no confrontation programs between both sides. Otherwise, "The Chinese People in New York" will be used as a topic, and the ratings will definitely be overwhelming.

With such a high topic, not only is Liu Xiaoqing's acting skills highly appreciated, but more importantly, Jiang Wen, whose fame has been suppressed by Liu Xiaoqing in the past few years, became popular all of a sudden.

And it's not ordinary fire.

People cannot say whether this cellist has experienced ups and downs, or whether it is more appropriate to say that it is sympathy or annoying, or whether it is love and hate.

But the more I see the latter, the more I feel that the character played by Jiang Wen is very charming.

It's also very manly.

No matter what the circumstances were, Wang Qiming never lost the persistence in his heart and never fell down.

In order to live in New York, he worked hard regardless of everything, and this spirit of hard work also made people feel deeply moved.

Two women in the play.

One is Wang Qiming's wife Guo Yan, and the other is Achun, the owner of a Chinese restaurant.

Achun is naturally the role played by Liu Xiaoqing, and Guo Yan chose Jiang Wen’s classmate Yue Hong, which was recommended by Wen Bixia.

Guo Yan's role is not as outstanding as A Chun, but this drama is basically played around the three of them, so Yue Hong can be regarded as a fame in one fell swoop, which made her classmates envious.

Lu Liping even shouted loudly, yelling that Wen Bixia could not favor one and the other, and that she must arrange several good roles.

The TV series "The Chinese in New York" has increased its ratings to 85% since the fifth episode, and after ten episodes, the ratings remained above 90%, and it has never come down.

This also made it break the record of "Foreign Girl" and has a higher rating than "Plack Clothes Police" aired in previous months.

The advertisers who spent a lot of money to advertise were laughing from ear to ear.

With such a high rating, the more viewers you see their advertisements, it is of course a great thing for their brand and sales to increase.

But the happiest ones are Coca-Cola, McDonald's and Toyota Motor.

Gan Guiliang came from Xiangjiang, so of course he learned how Yin Jun advertised in TV series.

Long before "The Chinese in New York" went to New York, he found the heads of these three companies in Huajing and told them that I want to shoot such a TV series. If you give advertising fees, your products will appear repeatedly here.

Coca-Cola entered China as early as 1978, and now Coca-Cola has started selling, but its sales are not good.

It has not yet made a large-scale acquisition of local beverage brands in China, such as Tianfu Cola, Laoshan, Arctic Ocean, etc., but this does not mean that Coca-Cola does not have this intention.

They are just waiting for a better opportunity to capture these local brands in one fell swoop.

The crew of "The Chinese in New York" went to the United States and did not need to be specially made in the play, and Coca-Cola soda will appear. But if they are willing to give money, the brand will not only not be concealed, but will also appear at high frequency, which will create a very deep impression in the eyes of the people.

Compared to Coca-Cola, Toyota returned to mainland China earlier.

At the Canton Fair in 1964, someone ordered 10 Toyota cars in one go, which caused a sensation.

Then, in the year when Coca-Cola entered China, the advertisement "There must be a road before the car arrives in the mountains, and there must be a Toyota car" came out.

Although the joint venture production of Japanese cars in mainland China will not officially begin until 2002, this does not prevent a smart Japanese. I will accumulate reputation first, and then make a lot of money.

So they are like Coca-Cola Company, and they are very eager to make this advertisement.

After all, in the United States, Japanese cars have already captured half of the country, and Japanese cars can be seen everywhere.

Just as long as Coca-Cola gives money, Pepsi will not appear in "The Chinese People in New York". As long as Toyota gives money, let alone American and American cars, even Japanese cars of other brands will not appear on the TV screen.

Even if other cars appear, they will cover their signs.

This made Toyota people very happy, and praised Qilin Culture as thoughtful.

The last McDonald's, they have not opened a store in mainland China yet, but their office has been established long ago.

For this super market with a population of 1.3 billion, McDonald's does not look down on this place because mainland China is now poor.

On the contrary, they set up offices early to understand the habits of Chinese people from all aspects, inspect various markets, and prepare for future development in mainland China.

Since McDonald's opened a store in Xiangjiang in 1975, they are very familiar with Yin Jun. I heard that it was Yin Jun's script, and it was starring the heroine of this year's Xiangjiang Academy Awards, and it was definitely broadcast during the prime time of China TV. Of course, they are willing to give money to keep their names appearing in the TV screens.

Like its promise to Coca-Cola and Toyota, McDonald's biggest competitor, KFC, cannot appear in TV cameras.

Not to mention that McDonald's and KFC are a family. As long as they are not the same operation team, there will be competition. It is absolutely impossible that McDonald's will use its own money to contribute to KFC because they belong to the same group.

So McDonald's is quite satisfied with the practice of blocking KFC.

These three companies have branches in Xiangjiang, so they also know Yin Jun’s habits.

If you want to get in touch with Yin Jun and cooperate with Yin Jun for a long time, it is impossible to be stingy.

If you act stingy, you will definitely be despised by Kirin Group, and then there may be no cooperation from now on.

Thinking of such a large market in mainland China, Kirin Group is a group with such great influence in mainland China. So when Gan Guiliang's Lion spoke up, the three companies just bargained and generally accepted the quotation from Kirin Culture.

Through the agreement, Qilin Culture Huajing Branch received a total of US$5 million in sponsorship fees from three companies.

The overall cost of "Huajing People in New York" does not exceed US$5 million, which is still the case when they are very striving for excellence and have no restrictions on various expenses.

Therefore, people from Qilin Culture have long known that "Huajing People in New York" has not yet started broadcasting and has not yet charged advertising fees, so they have already earned back the cost.

The advertisements before and after each remaining episode were made in vain.

Such a way and ability to make money really make everyone sigh.

You guys are so good at making money!

But the three companies did not lose at all.

Because as the TV series "The Chinese in New York" becomes more and more popular, people spend more time seeing their products.

Coca-Cola couldn't wait to make an advertisement in Huajing, covering age groups ranging from 20 to 50. I found that they were not only familiar with Coca-Cola soda, but many people could even name other beverages under Coca-Cola.

Young people can even show the shape of Coca-Cola packaging.

Such brand recognition is simply amazing!

This shows that their huge advertising fees are really worth it!

Not only Coca-Cola, but also Toyota and McDonald's

Compared with ordinary advertisements, the advertisements of the three of them appear in TV plots and can be seen by the audience anytime, anywhere.

After being broadcast for several months in one go, how could you worry about not remembering their brand?

This is China TV station!

Even if most of the rural population is removed, the number of people covered is at least more than 600 million!

An advertisement can be seen by most urban residents in China and can have a strong impact in their minds. Can you say it is unworthy?

It's definitely a great deal!

So the heads of the three companies called Gan Guiliang and told him that if there is such a good thing in the future, he must think of them.

Even for TV series in mainland China, they can still advertise this kind of product!

...

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