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Chapter 2069 Variety is also the focus of development

The second one that made ABC TV News Network highly praised is the "American Supermodel Contest".

As the name suggests, "American Supermodel Contest" is to select models in all North America.

Through their lives, studies and competitions, they select the best models and let them participate in the show of the four major fashion shows, thus embarking on the road of real supermodels.

From a certain perspective, they are like the champions of "American Idol", who can go to the White House New Year's Gala and sing for the commander couple and the American upper-level elites, which is an ugly duckling's counterattack path.

The black chicken flew onto the branch and turned into a phoenix, which is the central content of these two programs.

But who doesn’t want to become famous overnight? Who doesn’t want to be the brightest person in the world?

Not only those contestants, but also the audience are proud to watch them reach the top.

Once you have a sense of substitution, the ratings will naturally be higher.

Not to mention that Yin Jun specially prepares for female models competitions. This kind of youthful vitality, cold, beautiful and beautiful temperament is displayed on girls, not only makes men feel very satisfied, but women also hope to get some inspiration for clothing and dressing from them, and learn how they maintain and match in life, etc.

Therefore, the first season of "American Supermodel Contest" will be aired in February and the finals will be completed in May. There are 16 episodes of the program, with an average viewership of 42 million, which is normal.

Especially the competition between the top and runner-up in the last two periods, 53 million and 57 million people watched, setting a new record.

At first glance, "American Supermodel Contest" is not as amazing as "American Idol".

The average viewership of the first season of "American Idol" is 70 million, and the second season is more than 80 million, and 90 million people are looking for it, which is twice that of "American Supermodel Contest"!

But things can't be viewed so absolutely.

"American Supermodel Contest" has its strong limitations.

"American Idol" is a program for all ages. Even if you are in your forties or fifties, as long as you have a singing heart, you can go on stage to perform.

This fully attracted many middle-aged and even elderly people to watch.

Not to mention the crazy young people.

Even junior high school students were swept in, and countless people voted wildly with their phones at home. This was really unimaginable.

The "American Supermodel Contest" covers the group, usually young men and women aged 18-35.

If you like fashion very much, those who are interested in fashion are die-hard fans.

Women account for the majority of them, and men usually only look at their faces and figures.

So among people of this age group, an average of 42 million people can watch it, which is already a very impressive achievement.

Especially these viewers are the most fashionable and fashionable consumption power, so their advertising fee reached 300 million US dollars in the first quarter, which is a super money-making tool!

The second quarter of the project is already underway, and the estimated investment amount is US$400 million.

This also shows how much importance abc TV News Network attaches to it.

The popularity of "American Idol" and "American Supermodel Contest" is still in people's expectations.

But another variety show that was so popular in Asia actually came to the United States. It was surprising that it was not a bit unacceptable to the local environment.

It is naturally "Survivor".

Yin Jun only sold the copyright of "Survivor" in the Xiangjiang area to ATV, and the copyrights of the other countries are still in the hands of Kirin Group.

The US ABC TV News Network is one of the basic bases of the North American branch of Kirin Group. Of course, such a good variety show must be obtained here.

abc TV News Network has very mature experience in producing variety shows. In the second half of last year, they sent someone to ATV's "Survivor" program team for internships.

After seeing the lessons learned there, they took them back and made plans for several months, and at the same time, they selected talents in two months, and finally started production in April this year.

A month later, in June, the American version of "Survivor" began to air.

With early advertising and good reputation as abc TV News Network, the broadcast of "Survivor" has attracted great attention.

With the experience of "American Idol", as usual, I started to preheat and make behind-the-scenes videos in late May.

As a result, the number of viewers increased from more than 7 million at the beginning.

By the time the first season was officially aired, the number of viewers was 23 million.

This result is very good, but nothing surprising.

What is worthy of people's surprise is that its replay the next morning actually reached a rating of 17 million people!

This is very amazing.

This means that after watching it last night, many people either felt that they were not satisfied and wanted to watch it again, or they told their friends who did not watch it and let their friends watch it too.

As a result, the number of viewers in the second episode of the first season suddenly soared to 37 million, which was not surprising at all.

With such data, ABC News Network can sign some advertisers again, but Robert Eiger did not do so.

In his report to Yin Jun, he wrote that he was about to discuss the issue of a new advertising contract when the program had passed 70 million people.

Robert Eiger's estimated revenue from "Survivor" should reach 50% of "American Idol" every year, which is about 300 million US dollars.

If the number of viewers reaches 70 million, not only can the naming rights be sold at a higher price, but also the small advertisements on some locations on the island can also have good returns.

This was learned by them from the shrewd Xiangjiang people.

The people of Xiangjiang inserted advertisements into the recording island of the "Survivor" program in various ways, with a total revenue of more than HK$50 million, accounting for one-sixth of the total revenue.

But people in Xiangjiang also know the degree of limitations. When the program is really intensified, there is no modern advertisement involved. There are only some common clothes, daily necessities, etc., such as Coke and electrical appliances, which must not appear.

Otherwise, if there is no degree and only know how to stuff advertisements, the thrilling atmosphere of "Survivor" will be destroyed in an instant, causing the audience to be out of the show.

Once this happens, "Survivor" will be destroyed.

Yin Jun was very satisfied with Robert Eiger's ambitions and the plans he set.

He is not afraid of his subordinates' great ambitions, as long as he can grow the company.

Although Yin Jun would never give them the company's shares, he was very generous in terms of money.

If Robert Eiger had worked in the North American branch of Kirin Group for 10 years, Yin Jun would pay him $100 million.

If you have worked for 20 years, it will be 400 million US dollars.

In 30 years, it will be 1 billion US dollars.

$1 billion!

When the number was written on the contract, Robert Eiger couldn't help but take a breath.

So far, he has never heard of any professional manager who can receive a total of US$1 billion in loyalty rewards within a 30-year period!

Just for such a jaw-dropping reward, Robert Eiger had to work until 30 years later, otherwise it would be a pity.

Not to mention that Yin Jun also gave Robert Eiger the greatest authority. As long as it is a business of ABC TV News Network, as long as Robert Eiger thinks it is OK, then do it.

Theoretically, he could also fire any executives he was not satisfied with without Yin Jun's consent and give them high bonuses.

However, Robert Eiger also knows the degree of measure. Every expense and reason he spends clearly in the quarterly and annual reports, so that Yin Jun will not feel that he is arrogant and domineering.

However, in order to force Yin Jun to come up with more ideas and TV scripts, Robert Eiger is more active than Liang Shuyi of Kirin TV.

Almost every month he would call Yin Jun and urge him to come up with a new script so that ABC TV News Network can have more ace TV series.

Of course, this is not the call that Yin Jun answered by himself. Robert Eiger and Yin Jun are just related to their subordinates and bosses at work. However, he has both a phone number from Yin Jun’s chairman’s office and a private phone number that can directly reach Ye Linqinwa.

Of course, ordinary people are not qualified to call Yin Jun’s chairman’s office. Usually, people from North American branches need to ask for instructions from the president Tang Shuxuan in procedures, and then Tang Shuxuan will talk to Le Yiling and Yin Jun.

But every executive basically knows this phone call, and if there is any urgent matter, you can call it directly.

Other people who are particularly close to Yin Jun, such as Spielberg, George Lucas, Tom Hanks, Eddie Murphy... etc., including Robert Eiger, all know that Yin Jun's private phone number in Ye Linqinwa's hands.

Ye Linqinwa has several mobile phones in her hand, which are specially used in Xiangjiang and the United States.

One is connected with the chairman's office, the other is her own private phone, and the third is Yin Jun's private phone. She will notify Yin Jun of whatever they say whenever they can call this phone.

Because Ye Linqinwa has no holiday, she basically stays with Yin Jun. Except for sleeping at night, she is all together, even if she sleeps, she is within 50 meters of Yin Jun.

Therefore, Ye Linqinwa was found, and Yin Jun was usually found.

Robert Eiger called Ye Linqinwa.

If you want a script, there is no need to convey it through Tang Shuxuan.

Ye Linqinwa's sister Hazekova acted as the deputy director of production at the "American Supermodel Contest" of ABC News Network, and the two also had some friendship.

So when Robert Eiger talked to her, he was extremely sincere and long-winded, and he was not at all disliked.

...

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