Chapter 901 Let's start!
If you want to build an IMAX movie theater chain in the United States, I have to say that anyone who knows it will say that Yin Jun is brave.
Big thief.
You are in such a small and concentrated place in Xiangjiang, and it is not easy to build a theater.
This involves location, shops, crowd density, various preparations, cinema joints, etc.
If you want to buy a shop alone to build a cinema, then you are simply a lunatic.
In Xiangjiang, there are so many shops that make movies, very few people. People are renting out rents, why are they so tired?
But it's a little different in the United States.
Except for more than a dozen major cities such as New York and Los Angeles, the land prices in all cities in the United States are not expensive.
Especially considering that every household in the United States has a car, and gasoline is cheaper than water, so the commercial areas in the United States, especially commercial areas in non-busy areas, are scattered and not concentrated.
Even megacities like New York and Los Angeles are sub-regional, with particularly large areas and very scattered populations.
In addition to the central urban area, there are also many remote places, and rich people even live outside the city.
So, if you want to set up a cinema in the United States, don’t be afraid of the distance. Even if you are twenty or thirty kilometers away from their home, as long as the movies here are good and the service is good, then there will naturally be a beauty. Chinese people are willing to drive over here.
They drove a car dozens of kilometers to watch a movie, but it actually felt the same as when we walked to a cinema a kilometer away.
Yin Jun went to the United States several times. Every time he went to Los Angeles, he would take a bus around to check out the cinemas in Los Angeles.
There are more than 40 cinemas in Los Angeles, and if you count the old semi-formal cinemas in the community, then there are more.
One-third of these cinemas that people often go to and have better business conditions are distributed in the suburbs.
It is said to be outside the suburbs, but it is actually equivalent to being outside the bustling commercial area, not far away.
Moreover, there is a lot of land in the United States. These cinemas in the suburbs usually have one-story cinemas, divided into seven or eight halls, and the parking lot is bigger than the cinema. The people of Xiangjiang see it, and they are definitely heartbroken by their wasted land.
People in Xiangjiang usually watch movies like this: after the boyfriend and girlfriend get off work, they make an appointment for their boyfriend to pick up the girl, and then they take the subway or walk to the nearby cinema to watch movies. If it is early, they will have dinner nearby.
Americans watch movies differently.
Usually, after they get home from get off work, their boyfriends drive to pick them up, first go to a restaurant to have dinner, and then drive to the cinema after they finish their meal.
Therefore, you can see that distance is not a problem for Americans, especially when there is no traffic jam, driving to eat, drink and have fun is nothing.
This is really beneficial to Yin Jun’s imax theater plan.
He didn't have to spend a lot of money to build a cinema in the center of the city, but could choose a place in the suburbs, buy tens of hundred acres of land and build a cinema.
However, in terms of specific operations, Yin Junke is completely blinded by the land price ten kilometers away from New York city, what is the land price twenty miles away from the land price, what is the construction cost...
Of course, Yin Jun didn't have so much time to go to the United States and urged the construction of cinemas in person.
Fortunately, the boy always advocated giving professional matters to professionals, so he called Tang Shuxuan's home again.
"Are you taking too much steps?" Tang Shuxuan felt powerless when she heard this, "How do you want to stop and slowly develop steadily?"
"It's time to stop." Yin Jun said seriously, "Sister Xuan, we don't have much time. You have arrived in the United States for so long, and you should know what direction Hollywood is developing. If we still don't catch up, at most ten or eight years, we will always lag behind Hollywood. Chinese movies, within 50 years, under the suppression of Hollywood, will definitely not turn over!"
"Just you think too much! Do you think you are the savior?" Tang Shuxuan said angrily, and finally said in no way: "What do you want to do? 3.5 billion Hong Kong dollars are invested? You have to know that what you have to do is something that no one has done before! If the imax cinema is no longer popular and there are too few film sources provided, these cinemas will be a burden to keep sucking blood!"
"I've decided to invest all the money." Yin Jun said without hesitation, "If it fails, it's because I don't have enough ability. But I can't try it because I'm afraid of failure. I firmly believe that imax technology and 3D technology are the direction of future development of movies!"
Tang Shuxuan and Yin Jun have been together for a long time and are very clear about his personality.
Although Yin Jun is pretty and shy, he is definitely a super stubborn bull.
As long as he decides what he has done right and thinks he can't bring it back.
Tang Shuxuan didn't have much understanding of this aspect, so she made a suggestion: "Or, let's find a consulting company first, investigate and research first?"
In foreign countries, those large enterprises open a branch or a new store must go through very detailed discussion and demonstration before making a decision.
It’s not your snack bar, oh, I see the terrain here is good and the traffic is large, so I just open it here.
As a result, the money was transferred in just a few months.
There are many people in this place, but what group are they? Are the elderly who like to eat soft and rotten food, are the young who like Western food, are the children who like fast food and sweets, and they still need to save time and have to finish their food as soon as possible... There are many of these, which is why McDonald's and KFC are very successful, and ordinary snack bars are unsuccessful.
Therefore, Tang Shuxuan suggested that Yin Jun find someone to consider the feasibility plan, which is very important and necessary.
"No need." Yin Jun shook his head and said, "Sister Xuan, you can set up two groups in our theater distribution talents, so that they can do research and inspection first! Their experience is enough. Let me tell them first, compare the two groups, which group has the best results, and then after the merger, they will be the priority management."
"You..."
Tang Shuxuan smiled.
Yin Jun is quite right to say this.
With competition and the carrot in front, they will burst out with 120% of their efforts, and the one who will benefit in the end must be the boss Yin Jun.
"Do you have any requirements for time?" Tang Shuxuan then asked the second question.
"I don't know much about this process, but I have some requirements," Yin Jun said. "I need about 100 acres of land. The cinemas I have built now, no matter how many halls, depending on the city's population, should be able to accommodate about 500-1,000 people. There are more cities with dense populations, and fewer cities with less economic development. The total number of imax cinemas should be no less than 100."
"So many requests?" Tang Shuxuan frowned, "If you are free, send me a plan. Don't say there is no, you can't have not prepared it."
"I'll fax it to you later." Yin Jun smiled and answered directly with actions.
Tang Shuxuan was amazed in her heart, "This kid is really nothing. She has thought about building such a large-scale cinema and has also made a detailed plan?"
According to Yin Jun's careful personality, this plan was definitely not done recently, and it was definitely written a long time ago.
How much does he love to think! How much does he like to look forward to the future?
After putting down the phone, Yin Jun walked to a row of safes, opened one of them, and took out a document.
After walking to the door and handing it over to Cai Huzhu, he asked him to send a fax to Tang Shuxuan, Yin Jun sat back on his chair.
If you want to build a theater chain in the United States from scratch, there are still 100 more theaters. The time and energy you can imagine.
Just inspection and negotiation to buy land cannot be done in ten days or half a month.
Even if you only build one floor, it will be considered very fast to wait until the official business starts next year.
And it cannot just install the IMAX screen, and it must be a backup of an ordinary movie playback screen and system.
The reason can't be simple.
Do you have so many movies made by IMAX machines?
Do you know how much the shooting cost and release cost of IMAX is?
Ordinary movies played on imax screen and devices will not only greatly reduce the effect, but also increase the cost, which is simply an unnecessary waste.
But it doesn't matter.
Yin Jun is very confident, but when fans see movies that are actually made with imax, they will immediately fall in love with them.
Hollywood companies saw the movies made by IMAX and soon realized the huge benefits - the ticket price could be increased by one or two times!
With demand, they will definitely be willing to make more imax movies, which will allow Yin Jun to promote imax technology faster and prevent his imax screen from being abandoned.
The first Hollywood blockbuster in history to officially use imax technology was "Apollo 13", but it was not shot directly with imax, but was converted.
"The Matrix 2" is the real movie that is released directly on imax and on the ordinary screen at the same time, and it has achieved unexpected success.
Of course, in Yin Jun, "Jurassic Park" is definitely the best first IMAX movie, and it will be better if you add 3D.
However, the special effects technology of "Jurassic Park" cannot meet the requirements at all, so I can only choose again.
If you want to complete the production within half a year and have excellent results, you can magnify the advantages of this movie by imax technology, you really have to choose carefully!
Chapter completed!