The outstanding performance of the "Twelve Monkeys" is undoubtedly. The box office results of 89 million North America and 209 million globally are undoubtedly successful for a work that invests only 29 million US dollars, not to mention that this is a cult-style literary and sci-fi work, which is even more rare.

Moreover, in the long years of the next twenty years, the so-called cult film has been recognized by countless movie fans, and its momentum cannot be compared with "pulp novels", but it is also one of the famous masterpieces in the 1990s.

Faced with such outstanding performance of the "Twelve Monkeys", "Death Prisoner Walking" also showed no inferior ability.

In the fifth week of December, Brad topped the sexiest men in the world for "People" Weekly, and the box office of "Twelve Monkeys" soared by 60 percentage points; and the "Death Prison Walk" that continued to preview the 67 theaters also delivered an excellent answer.

Over the past two weeks, discussions centered on Los Angeles and New York have been gradually spreading in the entire North American market, but for more than 90% of the audience, they have not seen the work "Death Prisoner Walk" so far and have no way to comment.

During this week's holiday, "Death-infernal Affairs" finally appeared in cities outside Los Angeles and New York. Chicago, Houston and Atlanta became lucky. There were 67 venues in these five big cities to watch the movie, which directly ignited the enthusiasm of the audiences in the five big cities.

33,000 US dollars! After the single-stage box office data was released, it once again ushered in a burst of exclamations from all North American media. This is a miracle for a work that is still steadily previewing in the third week.

In fact, this is also determined by the characteristics of the times. If it was in the 21st century when the Internet was extremely developed, this strategy would definitely not work. It does not refer to the rampant piracy, but the speed of special information dissemination. In the information ocean of the Internet, the good reputation of a literary work spreads very quickly, and the "death prisoner walk" also triggered gatherings, parades and other chain reactions in the North American continent. Such a large formation will definitely erupt in a short period of time under the fermentation of the Internet.

Then, Twentieth Century Fox must speed up its preview and strive to get more audiences into the cinemas at the focus moment, otherwise it will be difficult to gain attention if you miss this wave.

But now in the era of radio, television and newspaper dissemination, almost all information about movies is obtained from newspapers and magazines, which also makes the audience's reaction speed lag at least a hundred times. Therefore, the 20th Century Fox has slowly increased the number of venues, which can be said to be increasing the venues as the news gradually spreads.

Relying on the single-camera box office of $33,000, the "Death Prisoner Walk" won a weekend box office of $2.2 million in one go, with a green word increase of 470%. Not only did it easily become the highest single-camera box office work this week, but it also ranked first among all movies this weekend!

Compared with the second-ranked "Seeing the Color and Forget Friends", the increase of "Death Prison Walking" is 300 percentage points higher than that of the other party. During this New Year's Eve holiday weekend, almost all the audiences in the five major cities were diverted by "Death Prison Walking". Even the happy "Toy Story" and "Brave Game" of the whole family are willing to give up the disadvantage. Such momentum is indeed impressive.

Although the "Twelve Monkeys" won incredible box office data of $19.8 million this week, the "Death Prison Walk" released in only 67 theaters also exploded with its sprint ability. It can be regarded as a major wonder of the North American market. It should be noted that from the perspective of subject matter, these two works are not orthodox holiday movies that can attract audiences to the cinema.

Of course, the outstanding performance of "Death Prisoner Walking" is not surprising, right? Since August, this movie has become the most anticipated and curious work. When the movie was actually released, the critics actually shouted that Hugo's performance in the work was far beyond imagination, which even ignited everyone's curiosity.

In the three weeks at the end of 1995, "Deathbound Walk" accumulated nearly four million US dollars in box office during the preview period, which was really a surprise. More importantly, for three consecutive weeks of "hungry marketing", audiences in other major cities had reached the extreme of curiosity about this movie! So, Twentieth Century Fox opened the floodgates: in the first week of January 1996, the expansion of the screen took a big step.

A total of 130 theaters were held in 21 cities in North America. In fact, this scale is still not large. It can only be said to be a small-scale screening, which is far from the official release. But even so, this is a big step. The twenty-one cities are spread all over the corners of North America, and residents in almost every place can be covered. If you can't wait, you can drive to the nearest theater to watch.

Obviously, the "hungry marketing" of 20th Century Fox burst out with the strongest chemical reaction on Hugo. The single-stage box office of more than 21,000 US dollars finally swept over more than 2.7 million US dollars in three days on the weekend, maintaining a good momentum of box office growth for four consecutive weeks.

The first week of January is an important turning point for "Death Inmate Walking", because this week's movies are equivalent to being enjoyed throughout the United States, and the audience's feedback is the most real this week, which basically determines what height the movie's final box office can reach.

What made Twentieth Century Fox excited was that the theater scores remained firmly at "b+", which also shows that the reputation of film critics has basically been recognized by the audience. From the many feedback information, we can know that although the theme of the movie is very heavy, most viewers did have a deep reflection effect after watching the movie, just like after the first show. All the audience's expressions seemed a little blurred, and everyone would have their own ideas about the movie. Maybe it was different, but the reflection storm could not stop.

The most commendable thing is that ordinary audiences also praised Hugo's performance. Even though they had high expectations before the movie was released, and countless critics continued to raise this expectation after the movie was released, Hugo still reached or even exceeded the expected value, which also made Hugo's reputation reach a new high again incredibly.

Encouraged by the feedback information this week, Twentieth Century Fox officially launched a full release after a week of planning in the second week of January. However, even so, the screenings of the theaters still did not exceed a thousand. This is not because the theme and nature of the "Death-Based Walk" of the "Twelve Monkeys" can achieve brilliant box office.

Facts also proved that the 20th Century Fox's steady strategy was wise and correct. In the second week of January, "Death Prisoner Walking" won a box office of 2.4 million US dollars in 130 theaters. This is also the first time that the box office has fallen after the movie was released. Although the decline was only 12%, it was still the first time.

In the third week of January, the expansion of 650 theaters finally ushered in the official North American release. The "Death Prisoner Walk" with a single box office of 9,500 US dollars was once again strong, and handed over a weekend box office of nearly 6.2 million US dollars. At this time, the cumulative box office easily exceeded the 15 million threshold, reaching 18 million US dollars compared with the book cost of 11 million US dollars, this result can already make 20th Century Fox and DreamWorks smile.

After only one week of decline, "Death Prisoner Walk" ushered in another 230% increase. This momentum is not inferior to "Twelve Monkeys". Once you compare it, you will find that the weekend box office of "Twelve Monkeys" this week was only less than seven million, while the weekend box office of "Death Prisoner Walk" has exceeded six million. The gap is very interesting. Such a pattern is really unexpected.

This shows the explosive power of "Death-infernal Walking". Twentieth Century Fox's "Hungry Marketing" won a great victory. They just took a fancy to Hugo's powerful appeal. As the media praised the "epic acting skills", the audience's curiosity and expectations continued to rise with the advancement of time.

Especially the audience who were not interested in movies were also interested in movies because of the news media and the constant mentions from friends around them, whether positive or negative. However, in the end, the 20th Century Fox successfully made them succumb to their hunger and walked into the cinema, contributing to the box office of "Death Prisoner Walk".

Inspired by the 9,500-dollar box office in the third week of January, Twentieth Century Fox continued to expand the screenings, and the next week it released 770 theaters. This is almost a national screening for an art film. In addition to the landmark theaters, other commercial theaters have also joined the screening of "Death Prison Walk".

Thanks to the thirsty marketing of 20th Century Fox, major theaters know that this is their means, but looking at the gratifying box office rise of "Death Inmate Walking" in the past few weeks and the crazy audience feedback, major theaters cannot refuse "Death Inmate Walking". Not only can they refuse, but they also have to move more screens to screen the movie. This is simply incredible for an art movie, but considering that Hugo, who once relied on "pulp novels", the decisions of major theaters are not so exaggerated.

Just in the accurate and wise distribution strategy of 20th Century Fox, a heavy, profound, depressing and boring dramatic literary film like "Deathly Walk" has shown outstanding competitiveness in box office. However, where can such a work rely on hunger marketing? How much can the final box office be?

Compared with the North American and global box office of "Twelve Monkeys", can "Death Prison Walk" be even more comparable? Perhaps, Brad is winning a comprehensive victory, even if these two works with completely different attributes are not comparable.
Chapter completed!