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Chapter 89 New Mode

Win more! This is the business creed that Wang Ye has always praised, and he does this today.

Putting forward a new business model to help Wan Feng get out of the dilemma, it can also help Juliet improve her influence within Wan Feng and stabilize her status. She has helped such a lot, is it still a big deal for a few stores?

Starting from entering the shopping center gate, Wang Ye began to explain in detail the design of crowd traffic. Traffic design is crucial to any shopping center. If you do well, you can leave no blind spots in the whole venue. When consumers enter the door, they will involuntarily follow the designed routes. If any shopping center has some shops that are deserted, it means that there is a problem with the traffic design of this venue.

A key point of traffic line design is to not concentrate all stores of the same type in one area.

If you are careful, you will find that when you are shopping in the shopping mall and looking for a certain type of store, you may have to run a few laps upstairs and downstairs to visit the whole venue. This is the design of the traffic line.

As for what Juliet said that she could not introduce big brands, Wang Ye said that it was not a problem, we would not do high-end consumption!

I have heard of Uniqlo, ZARA, HM, I have learned about it, this kind of big shop is placed on the first floor, with various styles and cheap prices, and it is definitely a favorite of young people!

As for the electric escalator, Wang Ye looked around and said that there were too many! Cancel a few! Just keep the ones on both sides. Now he wants to let consumers go downstairs and leave after buying things?

Juliet was already impressed by her spirits. While nodding frequently, she quickly recorded in the notebook.

After walking around, Wang Ye said it was dry and Juliet remembered several pages of paper.

"Okay, this is the general idea. You can think about the specific details again. After all, you are a professional." Wang Ye said with a smile.

When he looked at Wang Ye again, Juliet's eyes were filled with little stars. She found that she was a little moved by this man who had a night of joy.

She is a single, and she never thought about getting married and falling in love. She only had one-night stands when she met a man who was very close to her.

Suppressing the strange feeling in my heart, Juliet chuckled and said, "Today is such a great harvest. Listening to your words is really better than reading for ten years. There are so many so-called elites in our commercial real estate industry, and you will be ashamed of yourself in front of you."

After waving his hand, Wang Ye said modestly: "It's just that we have different perspectives on the problem. You are insiders and are easily influenced by traditional ideas. And I am an outsider and it's easier to have the idea of ​​getting out of tradition."

It was noon, and the two of them found a quiet place nearby for lunch.

During the meal, when talking about the Huashang brand entering Wanfeng, Juliet happily said that except for the golden location on the first floor, the other places were picked casually, and the rent was reduced by 30%.

This condition is very favorable, but it does not meet Wang Ye's vision. He lowered his head and thought about it, but did not talk about it directly. Instead, he shifted the topic and said, "Although you need to transform, you still have many difficulties to be mentally prepared."

Juliet didn't react for a moment and continued, "What's the difficulty?"

"For example, if you want to introduce a well-known supermarket, why should others choose your place? After all, your place has not yet become prosperous. Similarly, why should KFC and McDonald's settle in?"

Juliet blinked: "Yes, these international giants are very picky. Oh, if you say that, then there will be troubles in introducing brands from other categories."

She calmed down from the excitement she had just now, frowned and began to consider the real issues.

Wang Ye looked at her with a funny look: "Since it is a major transformation, then be mentally prepared for the pain. A hero cut off his arm not only requires determination, but also needs to endure the pain."

"Our company can bear temporary losses. In the past few years, large-scale commercial projects have lost money to support popularity, so the company has been mentally prepared. The question now is how to convince those ideal brands to enter."

"Please, please tell you if you want me." Wang Ye teased her.

"Bah, say it quickly, otherwise~ Otherwise, you won't let your brand enter all the shopping malls in Wanfeng!" Juliet threatened violently on purpose.

"Haha, I won't tease you anymore. Since I am determined to transform, I am also ready to lose money within a certain period of time. Then it is the most important thing to introduce a suitable brand at the moment. As long as the brand combination is right and the popularity will prosper in the later stage, the rent will naturally make up for all the previous losses."

Listening to Wang Ye's analysis, Juliet nodded frequently.

"How to attract brands to come in? First, make an overall plan and list all the brands to be introduced, so that the other party knows what your shopping mall will look like in the later stage, and dispel the other party's doubts. Second, aren't the brand afraid that the early popularity will be good and profitable? Will he be willing to come without rent? If he is not willing, it is okay to have basic decoration. It is not expensive for your real estate company, but it is too much trouble for the brand!"

"You are such a man with many ideas!" Juliet was a little stunned when she heard this, and realized that she could still play tricks like this.

Wang Ye was amused and cried. He was said to be a ghost idea because he was kind. You should know that these routines are necessary for opening a new shopping mall in the future. There is also a killer weapon, Wang Ye didn't say it out. At present, this situation should not be able to use that kind of killer weapon.

Juliet pondered for a moment, raised her head and said firmly: "You are right. Transformation is never easy. Being brave enough to try is better than waiting to die on the spot! I will draft a plan in the afternoon and submit it to the head office for filing. My general manager's authority can still directly promote this matter."

With an eyebrow raised, Wang Ye said briskly: "You Wanfeng has a total of twelve venues in western Ganzhou, eight of which are open, and four of them will open soon, right?"

Zhu Liye nodded, Wang Ye was right, basically every city in western Ganzhou has a commercial square with Wanfeng.

"I'll go to all the venues, and the area is between 150 and 200 square meters. How about giving a one-year lease-free period, including basic decoration."

Suddenly, Juliet pointed at Wang Ye and said angrily: "It turns out that the purpose of giving me so many ghost ideas is to wait for me here."

Wang Ye laughed happily: "Haha, our brand is barely considered a domestic famous brand. It's okay to take a ride in this transformation. In fact, it's considered supporting your work."

"Okay, I promise you because you have helped me!"

Wang Ye stretched out his right hand: "Then we will make a decision and we will cooperate happily!"

"A word is determined, and the cooperation is happy!" Juliet also stretched out her hand and brimmed with Wang Ye.
Chapter completed!
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