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2231 The Rise of the Koreans

"Chen's car?"

Chen Cheng and his friends felt quite fond of it after hearing this, after all, it was his family.

Secondly, the taxi they took after getting ashore seemed to be from the Chen family!

Moreover, the taxis used by Chen’s family seem to be domestically produced cars!

Either Chery or the Great Wall. This made the two of them feel very much that they gave themselves a face.

Now, listening to the words of the two foreigners, the Chen family's car dealer is not only a taxi business.

They also opened several 4S stores, and these 4S points can be found throughout the country of Tongguo.

It also specializes in the import and export business of Longguo cars. If you want to talk about the domestic cars from Longguo in the past, they also entered the South American market early.

But at that time, they were mainly in Brazil, for example, Chery had a factory in Brazil.

Unfortunately, even if there is a factory, the sales there are very average, with only more than 3,000 vehicles per month.

In Brazil, the largest automobile market in South America, the best sales are large international auto companies such as Volkswagen, Toyota, and Hyundai.

After all, the brand power is there!

Needless to say, Volkswagen and Toyota are old car companies.

But about 20 years ago, Korean cars also began to rise strongly in South America.

In fact, if you want to talk about Korean cars, you are really good at buying them, although they are also the skills learned from the Japanese.

But now, it’s not like the best, but it can be equally matched with Japanese cars.

Some people may say that you must be nonsense.

In fact, it is not the case. You can go to the international market to check the sales of Korean cars.

In fact, the two brands of Hyundai and Kia are really good at playing in the international market.

Moreover, among so many car companies around the world, there are only a few car companies that can cover the entire industrial chain.

If you say this, this is a bit scary.

Not to mention anything else, just talk about automatic transmissions, especially the most durable AT transmissions, which are not even good for Volkswagen.

But they can build it in modern times, and it also covers the industrial chain from 6AT to 8AT.

The Mobis Factory below them specializes in producing this kind of automatic transmission, and it used to supply goods to our Great Wall.

Unfortunately, these people from the Southern Dynasty were not very honest, and the transmissions that provided the Great Wall did not provide data in terms of matching.

This makes it very difficult to match their transmissions on the Great Wall.

Their 6AT transmission has no problem when used in their own cars.

If you can use it on the Great Wall car, there will be a lot of problems such as low speed rushing, high fuel consumption, etc.

In the end, Great Wall had to give up its cooperation with Hyundai.

And about ten years ago, the sales of Korean cars in China were also very popular.

Hyundai even had a record of over one million sales during the Chinese New Year, and Kia's annual sales once exceeded 700,000 vehicles.

During that time, these two companies made a lot of money in our area.

Unfortunately, for some reasons, these two car companies gradually declined in the country.

Of course, the most hateful thing is the attitude of these two car companies towards our domestic consumers.

For example, their car had a false fuel consumption standard in the United States and was severely punished by the United States.

As a result, they recalled and apologized again, but on our side, not only did they refuse to apologize, but they also wanted to recall it.

And later, their products became worse and worse.

Even when it comes to materials, there is no need to mention it.

Although Korean cars are of great quality international quality.

But the problem is, the models they bought from our domestic ones are not the same as those sold internationally!

If you can play double standards to this point, there is really no one else!

So since then, Korean cars have completely declined in the country.

After that, domestic cars gradually rose, and in this process, they naturally ate up most of the Korean car market.

This gradually blocked the opportunity for Korean cars to return to the domestic market in the future.

Of course, although we have many self-media bloggers in the past two years, they always say that our domestic cars have risen and have even crushed Korean cars.

To say this would be a bit too much.

Although the sales of Korean cars have indeed declined in our country, when it comes to technology, they are still ahead of us.

We must objectively admit this.

This can be seen from the sales of Korean cars overseas.

In the United States, Korean cars are the best-selling foreign models second only to Japanese cars.

In Europe, the sales of Korean cars have even crushed many Japanese cars.

Of course, the reason why it can be sold in Europe is not because the Korean car technology is better than that of Japanese cars.

It is because the EU is open to the import of Korean cars, and for Japanese cars, hehe...

This shows that Europeans have not taken the skills of Korean cars seriously.

Of course, there are also factors that are supported by the Germans.

The reason why Germans are willing to let go of the sales of Korean cars in Europe is that they have a history of cooperation with Korean cars.

For example, the Southern Dynasty also had joint venture cars back then, and the partner they chose to cooperate with was Mercedes-Benz.

But every two years, after they learned the technology from the Germans, they tore up the contract and stopped working with Mercedes-Benz.

At that time, it made Mercedes-Benz very angry, but it made BMW and Volkswagen very happy.

It is precisely because of the support of these two companies that Korean cars can open the door to the European market.

Another point is that due to historical reasons, as early as after World War II, the whole world was recovering its economy.

Due to the lack of labor, Germany has once introduced labor all over the world.

At that time, the Southern Dynasty was the main source of the overseas husbands of Germany. At that time, high-risk work such as going to coal mines hundreds of meters deep to dig coal, digging tunnels in urban sewers, etc., were all completed by workers in the Southern Dynasty.

It is precisely because of this that Germany and the Southern Dynasties formed a relationship.

This is also the reason why the Germans are willing to help the Southern Dynasty.

Therefore, Korean cars can easily pass the EU review.

Another point in the rise of Korean cars is the correct decision made by their company leaders.

As early as thirty years ago, when they entered overseas, they positioned themselves very clearly.

It is a cheap car that is one gear lower than European and Japanese cars.

So they will provide their cars with a longer warranty, and some areas will also provide long free maintenance.

It is precisely thanks to this longer warranty and free maintenance services that can be as long as six years at any time.

It opened up the North American and European markets after a moment!

It turns out that the reason why the Germans agreed to Korean cars and entered Europe was actually because they felt that Korean cars had no technology.

Even if it is put in, it is not a big threat, and not many people are willing to buy it...

As a result, they shot themselves in the foot with a stone...
Chapter completed!
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