When the meeting was about to end, Chang Zhao gave his own box office estimate. He believed that the box office of "Old Cannon" could exceed one billion, and no matter how high it was, it was possible. After saying that, he looked at Zhang Yimou and smiled: "What do Director Zhang thinks about my estimate?"

Zhang Yimou smiled and said, "I don't care about box office anymore when filming movies. Generally speaking, a good book and a good actor, the box office should be acceptable. The audience is not a fool, and they know how to choose."

Chang Zhao said: "Director Zhang's words prove that he is full of confidence in the box office."

Everyone laughed.

Zhang Yimou shook his head and said, "I didn't say that. There are many factors that affect the box office now. For example, if you are filming well, it is not OK to be able to do so. We only schedule 10% of the film on the first day, right?"

"It's a preview!" Chang Zhao emphasized.

Zhang Yimou nodded and said, "Ten percent of pre-screening schedules are considered a pre-in-class history. It is officially released on the 27th. How much can the first day of the screening schedule be?"

Chang Zhao said: "It is certain that it must be more than 20% of the time." He expressed his satisfaction with the screening.

Zhang Yimou said: "Then I wish our video will be a big hit."

The annual Christmas schedule has finally arrived. On Friday, December 20, the two films "Police Story 2013" and "Private Customization" arrived in major theaters with more than 30% of the film schedule.

"Old Cannon", which is unwilling to withdraw from the Christmas season, was pre-shot and was pre-scheduled for 10% of the films. In fact, in the eyes of industry insiders, there is not much difference between the official release.

This is an era of continuous growth in the mainland box office, with movies exceeding 100 million and 500 million.

Feng Gang made a bold statement before the screening that this movie is mainly New Year's Day and is supplemented by rankings, which means that he included the box office record of domestic 2D movies within his range.

"My Savage Girlfriend", which set a lot of box office records last year, was produced by Xinxingyuan Media South Korea, so it is not considered a serious domestic film, and its record cannot be included in the range of domestic films.

"Private Customization" has set a record before it was released, that is, it has recovered its cost at an advertising fee of 80 million yuan before it was released.

What shocked everyone was that the first day of "Private Customization" reached 52%, and the influence of Feng's comedy in the mainland can be seen. Even Brother Long's "Police Story 2013" seemed a little bleak under its edge. Although Wanda supported it, he only received 31% of the screening, but he took advantage of 3D and IMAX, so the ticket price was almost the same as the actual number.

As Huayi expected, "Private Customization" was born to break the record, with a box office of over 80 million on the first day, successfully breaking the Chinese 2D box office record held by "Tiny Times".

The next day, it broke the next day's record of Chinese 2D box office with 73 million and exceeded 150 million in two days, breaking the next day of the Chinese 2D box office record as fast as 100 million.

On the third day of its release, "Private Customization" broke the single-day box office of Chinese 2D movies with a single-day score of over 100 million yuan, and the highest number of viewers. On the day of the winter solstice, "Private Customization" was released with 320 million tickets in four days, once again breaking the highest box office record of Chinese movies with its strength, and the fastest record of Chinese movies with its fastest break of 300 million yuan.

In response to this gratifying box office situation, Huayi President Wang Zhonglei responded that in fact, we made the right movie at the right time, and our purpose when the filming started was very clear - New Year's greetings, amusing.

Wang Zhonglei's response also shows to a certain extent that their film did not pursue the so-called artistic nature from the beginning. He knew that the reputation of this film might not be very good after it was launched on the market.

Reality quickly proved this.

Close-up of advertisements, the reputation of "Private Customization" has plummeted, and the screen-wide advertisement implantation made the audience very unhappy.

——

This is simply disgusting others and fulfilling oneself!

Feng Gang's worst movie is simply a promotional video from Qiongdao.

Are Lily and Xiaolu the true performances of garbage films with distorted views?

This is a big play that humiliates the elite group, but it is also a technique of seeking pleasure to the common people. This is a concentration camp that uses the Spring Festival Gala to train soldiers, but it is also a cruel mirror that reflects the local reality. This is a metamorphosis of the poor becoming rich, but it is also an artistic summary book for young becoming older. This is an old and tattered scrambled that young people look down on, but it is also the spiritual skewer of middle-aged and elderly people in first, second, third, fourth and fifth tier cities - Feng Gang, you are out of date!!!

Zhang Yimou was practicing the Olympics with "The Golden Armor in the City" and practicing the stage and art style; Feng Gang was practicing the Spring Festival Gala this year with "Private Customization". He practiced three sketches and recited them. The three vulgarities and elegances were ultimately bad, which was ridiculous and unsavory.

This film is purely perfunctory, if you feel disgusted, it is intentional.

Gu Ju

...

The film critics were also criticized. Faced with overwhelming bad comments, Feng Gang, who originally said that he had a very positive attitude and would not get angry, could no longer hold back. He posted seven Weibo posts in a row late at night, fighting with the film critics, saying that they didn't understand the movie. By the way, he did not forget to scold the audience a few words, and once again said that there is too much garbage in the current film audience.

Wang Zhongjun had a fight with Feng Gang early the next morning. He had always been a tacit understanding of the guests and guests, but this time Feng Gang's behavior really disappointed him. The movie is still being released, and his reputation has already encountered a Waterloo. Feng Gang is not a big deal, he still has to argue with film critics and criticize the audience. Isn't this going to destroy his future? The film had a bad reputation but a good box office, so it is very likely that he will get a billion-dollar box office at the beginning, but after Feng Gang scolded him like this, the market immediately began to educate him as a person.

The box office on Monday was only 40 million.

Evaluating whether a movie is good or not is a very subjective question. There are 1,000 Hamlets in a thousand audiences. You can’t just use box office to prove it. What are you competing with the audience? You said that the audience is rubbish, but you never thought that the audience is your parents of food and clothing?

The brilliant start of "Private Customization" obscures the light of the other two movies.

The box office of "Police Story 2013" was actually quite good, with 65 million on the first day, setting a record for the first day of the Long Ge movie, and the box office in two days also exceeded 100 million.

But the reputation of this movie is not very good.

——The worst movie in Brother Long’s life, no doubt about it.

——I finally understand why Brother Long said that he would watch "Private Customization" no matter how bad he is, because his movies are even worse.

——The beginning is long and trivial, the 3D effect is indeed a scam and money, and the motivational event has not taken shape. Development creates suspense in order to create suspense, artificial and procrastinate, and the action scenes are not outstanding. Ling Tiantian laughs when she appears, and Zhou Xiaoou is too cute always jumps on the show. When she climaxes, she seems to see the red flag fluttering, and the ending creates suspense again. Well, the director is a screenwriter and a director saves money.

——Tiantian has to at least lower the box office of Brother Long’s movie by 300 million. Who has such great energy in China? If you think Tiantian has this ability, please like it.

——The title of the movie is selling dog meat with the title of sheep. Brother Long, you are using your strength to destroy the classics you created.

"Police Story 2013" is not as good as "Private Customization" in box office, nor is it as popular. Although the reputation is also poor, there are fewer voices to scold the movie. The producers adopt a strategy of not responding, which is much wiser than "Private Customization" in this regard.

"Private Customization" has attracted attention because of Feng Gang's verbal war, but the attention and popularity have not evolved into a continuously rising box office. After the first three days of crazy box office harvesting, the box office quickly declined. Judging from the current situation, this movie is likely to be unable to exceed one billion, and it is difficult to break through the 800 million expected by Huayi. Despite this, Huayi will also make a lot of money.

What annoyed the Wang brothers was that Feng Gang's big mouth made another shocking remark, saying that "Private Customization" was a shame in his film career and a helpless move in his film career.

Wang Zhonglei was so angry that he cursed in the office: "Feng Gang can't control his broken mouth. Who forced him to make this movie? "1942" made the company lose so much money. Have we ever blamed him? He felt he was sorry for it and wanted to make a New Year film to recover the losses."

Wang Zhongjun advised: "He was just like that, and he said everything out of his emotions."

"That won't affect the box office either!"

Wang Zhongjun said: "Private Customization will definitely make a lot of money. Wouldn't the losses of "1942" be compensated?"

Wang Zhonglei said: "That's because we are lucky. Brother Long's film has a bad reputation. "Old Cannon" was ruined by Chang Zhao again."

The old cannon, who gathered a lot of stars, did not attract much market attention. Huanshi and Maoyan's ability to promote and distribute is really not good. Chang Zhao insisted on getting the movie to preview on the 20th. Although he got 10% of the box office as he wished, he only got 7 million yuan on the day of the premiere. In the next week, the filming schedule was about 5%.

Wanda Cinemas and Huayi Cinemas hardly arranged the film for "Old Cannon". Chang Zhao realized that the boycott that happened to "The Phone" appeared again on him.

He pinned his hopes on the official release on December 27th. In the preview of the week, "Old Cannon" won a total of 30 million yuan, but his reputation was good and the attendance rate was very high.

The pre-scheduled film on Friday has come out. Chang Zhao got 15% of the films, which is much lower than he expected 30%. Chang Zhao felt a little depressed. "Private Customization" and "Police Story 2013" have been released for a week, and the two movies have a very poor reputation. In this case, they still dominate the market for screening, which is too unfair.

Chang Zhao couldn't help complaining at the press conference before the official release and made a speech about the current film market being very abnormal, and bad money driving out good money.

Chang Zhao did not realize that his words had a big leak. On Thursday night, the high-definition version of "Old Cannon" was leaked and released at an astonishing speed spread to the entire network.

All three movies on Douban have already scored. "Private Customization" and "Police Story 2013" were just as agreed, and they all scored a low score of 5.7, which means that both movies failed.
Chapter completed!