93. Gan! Why is it me again?!
According to Cao Yang's estimate, for a long time in the future, the domestic stand-alone game market will be squeezed by online games first, coexist with each other, and grow with each other.
The country has been very strong in cracking down on piracy, which makes domestic stand-alone games still have a soil for survival, but their development will only become a little slow.
It is normal to think about it, because businessmen are profit-seeking, especially for Chinese people.
To put it nicely, it is called pragmatism, and to put it badly, it is called eagerness for quick success and instant benefits.
The investment in development costs for a stand-alone game is not much lower than that of online games, but the revenue is much worse than that of the boss.
Therefore, there will not be many Chinese people who can calm down and make stand-alone games. In the future, a large number of game companies will transform into online games.
Where is Cao Yang?
He wants both stand-alone and online games.
...
After having the experience of two games, Zhao Yunchuan and Tianzhihen, the employees of Guofeng Studio felt relieved.
Cao Yang's predictions were accurate every time, which made Li Lanyun more determined to follow him, and the same was true for the people below.
Since the boss believes that online games will become the main market in the future, then everyone will finish it.
Get out the Three Kingdoms online, go online early, and do a good job.
Try to destroy the Stone Age too.
But in addition to Three Kingdoms Online, the company has another game, which is produced by Ai Xiaomi [Honor of Kings 2]
She was originally very confident, after all, Honor of Kings 1 made a fortune in her hands. Now this series is going toward the direction of a big IP, and the boss's control over the plot is at the god level, so Ai Xiaomi is not worried about the results at all.
But when I heard news about the Stone Age and the Sky Seal recently, Ai Xiaomi was also a little panicked.
So she went to Cao Yang to explain her concerns.
"Our King of Kings 2 in Kings Studio has now reached the listing standard. We can only wait for the advertisement to warm up, but I'm a little worried..." Ai Xiaomi wanted to speak but stopped. Two thick eyebrows like crawlers were twisted together, and combined with her little face, it looked both funny and cute.
"Worried about sales?" Cao Yang asked.
"Yeah." Ai Xiaomi nodded.
"In this way, you go and call Guangran and the new manager of the operation department over."
"Okay." Ai Xiaomi tidied up her clothes and stood up.
Since Fan Zheyu was fired by Cao Yang, the manager of the operation department has been replaced. Cao Yang has not recruited a particularly suitable candidate at present, so he promoted a young and energetic young man from the original operation team.
The name is Wang Hanyang.
I know it's a good name and it's a lot of water.
After a while, Ai Xiaomi knocked on the door, and Wang Hanyang and Liu Guangran followed him in.
Ai Xiaomi closed the door and sat down worriedly.
Liu Guangran looked tired. He was busy building the underlying framework of Three Kingdoms Online recently, and he was almost killing him.
Wang Hanyang was very excited. After all, this was his first time as a new employee to enter the boss's office. If Fan Zheyu had not left, he would not have become the operational department manager of Bomi at the age of 25.
Cao Yang was extremely calm and poured everyone a cup of tea.
It's funny to say.
I don’t know why the bosses like to drink tea, Xishan Juqiu is always like this, Xiao Ma is like this, Chi Yufeng, Chi in the Perfect World in the previous life, and now that he has come to me, why has it become like this?
"Let's talk about the future of the company's stand-alone game." Cao Yang poured out good tea and said straight to the point.
The three of them sat very well immediately.
"Everyone has also seen that the popularity of the Stone Age has caused the market for stand-alone games to be compressed a lot, and Daewoo's Tianzhishi is a good proof.
Fortunately, the Zhao Yunchuan we issued was released early and was not greatly affected.
Online games will be the dominant market for a long time in the future.”
"Yeah." Wang Hanyang nodded in agreement. He has been doing market research in this area recently, and the results are similar to Cao Yang's judgment.
"The user base of chess and card games was mainly between the ages of 25 and 40, and the overlap with our game target users was not very high, so it did not have much impact.
This time, I went to conduct market research and found that most players who played the Stone Age were very young, probably between 10 and 25 years old.”
Yes, because of the cute Q style of the Stone Age, it attracts players with very low age limits, and many elementary school students are even playing.
The Stone Age rating is 10+ games, so it is understandable.
"In this way, the user group of the Stone Age will have a very high overlap with the user group of Honor of Kings 2. The version on the 18th may be better, and it has a very strong attraction in itself. If the version of the all-age age is inevitably going to crash."
This is Wang Hanyang's judgment.
Cao Yang laughed happily, "Hanyang, you've done a good job."
Although he doesn't necessarily have much practical ability in operation, just because he is willing to do his homework, do market research, actively research and obtain data, Cao Yang thinks this young man is good.
Wang Hanyang seemed extremely excited after receiving praise from his boss.
"So what do you think we should do now?"
Cao Yang put his hands on his chest, lay on the chair, looking at several people leisurely.
Although he already had the answer in his heart, he wanted them to say it himself.
"What should I do..." Liu Guangran frowned, "It's better to use the old method. QQ pop-up windows and game halls are used to advertise, and traffic is used to attract traffic. The advertising coverage is wider, so the sales will naturally be greater."
Cao Yang raised his eyebrows and said nothing.
But he had already given up on Liu Guangran.
This guy is good at making technology, but it is not a product or operation material at all.
"If you start from the product itself," said Ai Xiaomi, "you can take the fine-quality route."
Cao Yang's eyes lit up, and the corners of his mouth slightly raised, "Tell me."
"I also played some of the Stone Age. It has great advantages that stand-alone games cannot match, such as multiplayer socialization, and a series of gameplays that are based on socialization.
But it also has its own disadvantages, that is, to satisfy so many people online at the same time, a certain amount of game performance, game picture and quality must be sacrificed."
Ai Xiaomi thought, "So, if we can improve the quality of the product to exceed several levels of the Stone Age, and at the same time make the plot well, give full play to the full experience advantages of the stand-alone game itself, and then continue to innovate and create gameplay experience, then we can also sell well in the future."
"Very good. It's the same as my thoughts." Cao Yang praised, then turned his head to Liu Guangran next door.
“Hey?”
Liu Guangran raised his head blankly, "Why is it my business again?"
Cao Yang looked at him with some amusement, "Didn't you hear it? Improve the quality of the game, exceeding the Stone Age."
Damn!
Liu Guangran cursed in his heart.
The underlying framework of Three Kingdoms Online is so terrible.
Why are you working again?
...
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