The new address of Yunqi Company is in an office building in Mouyang District, the capital, about ten kilometers away from Tianhai Villa Community.

Zheng Jianfeng sat on the boss's chair in front of the floor-to-ceiling window, blowing the central air conditioner and looking at the building under the scorching sun. From time to time he took a sip of the cat poop coffee just brewed by his secretary, looking very proud.

"Thick and mellow, with a hint of mint flavor and a long aftertaste after swallowing, vrey good!"

This coffee costs more than 4,000 US dollars per pound. Zheng Jianfeng would not dare to spend public funds to buy such expensive coffee. However, some time ago, Gao Yun watched the internal structure of Yunqi Film and Television was quickly set up and specially bought several pounds of different types of coffee.

Tea and some valuable red wine were given to him as personal gifts.

The total cost of everything is estimated to be three to four hundred thousand. This is the first time Zheng Jianfeng has encountered such a humane boss, and he feels very comfortable.

"Famous, rich, ranked first in the Beijing Electronic Arts Examination, has certain professional skills in film and television, is generous and considerate, willing to spend money, and can be a good person. My father-in-law also has a good background. Oh, good boss, good boss, Yunqi has a bright future

Not bad!"

"If we participate in a few good projects, domestic first-tier film and television companies will definitely have a place in the industry!"

Zheng Jianfeng deeply felt that he had chosen an excellent boss, and he also looked forward to his bright future. However, just sitting here and doing YY was not enough.

As a CEO for the company, he has only completed two of the three most basic tasks for the company, and left one unfinished. This is far from the time for rest and relaxation.

These three tasks are: 1. Hire the best people you can; 2. Make sure your money is not wasted; 3. Profit for the company.

The first two Zheng Jianfeng are gradually completing, but only the latter...

"Profit, profit!"

Thinking of this, Zheng Jianfeng picked up his mobile phone and made a call.

Although Yunqi's procedures are still a few days away from being approved, he must now find film and television projects that he can invest in in advance, otherwise he will resign if he cannot achieve a 40% return rate by the end of the year. Zheng Jianfeng does not want to lose this

It's a job with a bright future and good pay.

"Brother Song, how is your Capital Culture's project to confer gods? Are you encountering any problems?"

Song Ge, who was the general manager of Wanda Film and Television and was Zheng Jianfeng’s immediate boss, is now the chairman of Capital Culture Media Company.

Speaking of the company Capital Culture, you may be unfamiliar with it, but it is well-known in the industry. It has produced "My Deskmate", "Beautiful Heart", "I'm Not Pan Jinlian", "Wolf Warrior 2" and "Youth"

Movies and TV series such as "I'm Not the God of Medicine", "The Wandering Earth", "Young Marshal", "Kyushu·Sea Muyun Ji", "Martial Arts", etc. can be said to be a film and television company that produces blockbusters.

Song Ge, who was on the other end of the phone, did not directly answer Zheng Jianfeng's question. Instead, he changed the topic and laughed: "I heard that you, Jianfeng, have been promoted? Are you now fully responsible for Gao Yun's film and television company?"

The circle is not big, and he has many acquaintances. Gao Yun used headhunting to find a general manager for his company, and Shen Bowen introduced film and television executives to him, which caused quite a stir. It has spread throughout the industry's executive circles.

The boss has heard about it,

"Eating for a living."

Zheng Jianfeng said: "The industry is gradually picking up, and it's time for me to make money to support my family."

Song Ge said: "As the first person in new media, Gao Yun has a great advantage in moving to the film and television industry. The first place in the art test and Huang Bo's recognition also prove his acting skills. Even if he is a simple artist, the film and television company operates

The income will not be low. However, asking you to be CEO is obviously because of your ability to operate projects and wants to invest in film and television production. This has little to do with fame... What is his capital strength?"

Because the two of them were very familiar with each other, Song Ge was also straightforward when speaking.

"Strong, very strong."

Gao Yun previously gave Zheng Jianfeng a briefing. The initial plan is that Yunqi will complete an investment of about 500 million in film and television projects this year. If there are good projects, he can continue to add more.

In order to confuse others and show the company's strength, Lao Zheng naturally exaggerated: "Yunqi is expected to complete 2 billion in participating investments by the end of the year. Gao Yun's prospective father-in-law is also the founder of Chuangyi Venture Capital, and his strength is

It’s strong. I have no other tasks now, just to find good projects and worry about how to spend money.”

Two billion?

There was silence on the other end of the phone for a moment. Zheng Jianfeng knew that this number was reasonable, but the other party did not have the confidence to say it so high. After thinking about it for a long time, he said.

"Jianfeng, the "Fengshen Trilogy" project is indeed encountering some problems. Is Yunqi interested in participating in it?"

Zheng Jianfeng was not surprised. In fact, he knew the matter very well. At this time, he pretended to be surprised and said: "What's going on? Tell me!"

The "Fengshen Trilogy" the two talked about is a series of action fantasy and mythological films produced by Capital Culture and Changshengtian Pictures, jointly produced by Tencent Pictures and Qingdao Xifa Culture, and produced by Changshengtian Pictures.

It is a super project with the highest industrial level in the Chinese film industry. It is said to have a total investment of 3 billion yuan, and 70% of it is used for production. The actors' remuneration costs account for no more than 30%. Even if one-third is squeezed out

Moisture, the amount of investment also created a record in Chinese film history.

The film is directed by Wu Ershan and stars Huang Bo, Fei Xiang, Li Xuejian, Xia Yu, Chen Kun, Yuan Quan and other big names. The production team is very strong, with the producers of "Lord of the Rings" and the special effects director of "Independence Day" participating

The video is in production.

The actors are not popular or popular, they are all top-notch talents. Needless to say, Huang Bo, Chen Kun, Xia Yu, and Li Xuejian, as one of the "Five Talents", can star in such a fantasy-themed movie, which also greatly guarantees the quality of the film.

, just looking at these actors makes me feel at ease.

Moreover, the crew also specially set up a "Feng Shen Yan Yi Training Camp". Starting from February 2017, they began to recruit actors from all over the world. From 15,000 people, 1,400 people were selected and interviewed by the director in person. In the end, more than 20 people were selected.

Enter training camp.

During the entire training camp, actors have to undergo 24 weeks of professional training, with no less than 12 hours of closed courses per day for 24 weeks, and training 6 days a week, ranging from acting, fighting, equestrian, ancient music, traditional culture, film analysis, etc.

There are trainings in all aspects of body shaping, constantly breaking through one's own limits, and comprehensively cultivating the skills and qualities required for the role.

In the past, there were really no domestic movies that spent such a large amount of money and effort to set up a training camp of such a scale to train actors.

Let’s look at director Wu Ershan, who has directed films such as "Painted Skin 2" and "The Secret of the Dragon" that have good reputations and box office. He is very good at this kind of commercial fantasy blockbusters and is very experienced. He can even be said to be the best filmed in China at present.

There is no one person who is the most suitable candidate for this kind of mythological topic.

The film is based on the classic novel of gods and demons "The Romance of the Gods". The three-part series took 9 years to polish. The filming plan was announced in 2012 and officially started shooting at the end of August 2018. It is reported that the concept design team was recruited as early as 2016 and completed nearly

The art design of hundreds of biological digital characters and hundreds of conceptual design sculptures took 35,000 man-hours, and more than 800 wood carving craftsmen completed the key scene of the film - King Zhou's Longde Palace. The crew is very large, with 20

Multiple functional departments, with a total of more than 2,000 staff members.

Compared with the mature industrialization of Hollywood, China's film industrialization is still at a relatively early stage. The previous "The Wandering Earth" was called a successful attempt at film industrialization by the industry, but there is still a difference between an attempt and real industrialization.

Director Guo Fan of "The Wandering Earth" said after visiting the cast of "The Trilogy of the Gods": "The film industrialization system of the "Trilogy of the Gods" is shocking. Compared with them, we are just a handmade workshop. When we were not industrialized enough,

They are all filled with 'human flesh'."

It can be seen that the maturity of industrialization of "The Trilogy of the Gods" has reached a higher level. This film can be said to be "a new benchmark for Chinese film industrialization."

Moreover, you can understand it by hearing the name "Fengshen Trilogy". It is the first film produced in China using the three-part continuous shooting mode. The first part, the second part, and the third part were shot simultaneously. It can be said that

It is China's first epic epic with a truly mythical theme.

The film was originally planned to be released in the summer of 2020, with the first part "The Trilogy of the Conferred Gods: Demonic Chaos", and the second and third parts of the "Fengshen Trilogy: The Demonic Confrontation" and "The Conferred Gods Trilogy" released in 2021 and 2022 respectively.

The God Trilogy: Conferring Gods to the World".

However, due to the impact of the epidemic, the first part, which had already been completed and the post-production progress reached 90%, was stalled and could not be completed as scheduled.

So far, the release date has been postponed for a full year according to the original plan. Now as the film and television industry has resumed work, production has continued. However, because the stagnation time was too long, many plots and lines were postponed for a year, so Wuer Shan

The creative team headed by him had better and newer ideas and proposed a plan to reshoot part of the plot.

However, there is no money! In other words, the original employer is not willing to pay...

Song Ge said: "Jianfeng, let me tell you the truth. In the past, Fengshen said that the total investment was 3 billion, but in fact, the publicity budget for the three movies was only 2.4 billion. As of before the epidemic, the total investment was actually 3 billion.

1.36 billion was invested. This 1.36 billion is entirely the cost of film production. Not counting subsequent publicity, My Capital Culture accounts for 70%, Wu Ershan's Changshengtian Film and Television, and

Tencent Pictures and Qingdao Xifa Culture each hold 10%.”

"But because of the epidemic, it has been postponed for a year and cannot be released. It has not been set yet, and the funds cannot be withdrawn. The revenue cycle is extended, venue rental, personnel expenses, machine depreciation, and post-production special effects... the investment cost is 1.36 billion.

It has become 1.78 billion. Let’s do some rough calculations. After filming the trilogy this time, even 3 billion won’t be enough. It will be 3.3 billion!”

The cost of 3.3 billion? Those three movies must have a total box office of 11 billion to break even. An average of 3.7 billion per movie is just a breakeven. However, breakeven means a loss for this project with a long investment cycle, so

Each film must reach a box office of 4 billion to be considered profitable...

Damn it, if Capital Culture doesn't close down, you can survive!

Zheng Jianfeng took a breath of air: "How is the film production progress now?"

Song Ge said: "The first part has been filmed, and it is only a little bit closer to being released in the later stages. The second part is 50% progress, and the third part is 40% progress. The first part in the trilogy "

"Fengshen Trilogy: The Demonic War" will be released soon to make money, but Lao Wu really wants to reshoot a part of the plot. After finishing the budget, he found that if he reshoots, it will cost another 50 million. He has communicated his ideas with us, and it is very good. Everything is

Approved.”

"The only problem is that they all feel that the risk is too great and they have to find another investor to share the risk."

"And even if there is no remake, the first film in the Fengshen series will have a publicity budget of at least 300 million. It's a cold winter for film and television, Jianfeng, you know that I can't hide it from you even if I want to. From the end of 2019 to 2021

For more than a year now, although Capital Culture is still barely alive, it has not made a penny. Instead, it has lost nearly 4 billion. I am the one who has suffered the most, and other companies are also having a hard time, so who is going to pay now?

It’s all a waste of money.”

Zheng Jianfeng comforted him: "Such a big project will definitely not be successful, and you have to reshoot it. The first part is very important. If it doesn't shine, you won't be able to sell the next two parts for money."

"Yes, we all think so. So we have contacted more than a dozen investors, including Wu Jing's Dengfeng, Times Film and Television, and Maoyan Media... two of them have preliminary intentions to enter the market. Jianfeng, what do you think?

Are you interested?"

After all, it is an unprecedented large-scale project, there are still many people interested in it, and high risks also bring high rewards.

On the other hand, because this film is of great significance, it is the first time that the entire Chinese-language film industry has truly challenged Hollywood, and "The Wandering Earth" does not count. Except for those who have enmity with Capital Culture and other original investors, all practitioners with conscience

, are all looking forward to the success of this movie, because once it succeeds, it will be an important step towards industrialization of the domestic film industry.
To be continued...