Chapter 333 Five Features
Everything has its priority. Now that the Beixiang market is about to open, Han Yi really has no time to care about other things.●⌒,
There has been a long talk about Beixiang investment and many businesses are interested in opening shops in Beixiang. Although Pingkangli has been criticized and is the highest crime rate in Chang'an, Pingkangli has the most abortions, because it is the location of brothels, and the main consumer force today is men. After all, there are still many inconveniences for women to go out on the streets, and most of the people who come here are princes and nobles who are generous.
But this is just one, the second is the woman's day.
Women are an undeveloped customer group, which is an obvious income. Many businesses are very interested in opening shops in Beixiang because they value this.
Third, it is drama. The popularity of drama has brought unprecedented traffic to Beixiang. Places with a large population are easy to do business. This is an iron rule in business.
Of course, there are still many reasons, but based on the above three points, it is definitely a wise move to open a shop in Beixiang.
However, since Han Yi was away, Feng Feilou simply gave the specific business hours, and there were many details that could not be discussed. Now that Han Yi is back, North Lane has been renovated and completed. All signs indicate that the investment promotion has reached its final stage.
On this day, Liu E called Feng Feilou to those merchants who both sides were interested in cooperation.
There were about thirty people in total.
The meeting was held on the second floor of Fengfei Building.
The people were all here, but Han Yi did not show up. Although the hospitality at Feng Feilou was very attentive and almost served one by one, some people were dissatisfied.
"It is said that Han Yi, the owner of Fengfei Tower, is just a young child who is less than the age of a young man. He is so rude that we are so rude. Let's wait here."
"Brother Qian is right. Although we are all businessmen, no one in the business world is famous. Han Yi is just a newcomer."
"Are they really amazing? If we don't come, I think his shop can't be opened either."
"Don't complain, the Han surname is in the limelight now. I heard that he has become an official recently."
"So what? I'm not afraid of him."
While they were complaining, Han Yi had just walked out of the backyard, and was surrounded by the dog-headed military advisor Liu E.
"Brother Han, you have to pay attention later. Don't be too excited."
Liu E told me softly that if Han Yi was excited, it would scare the person to death.
Han Yi was chanted by her all morning and was inevitably a little impatient and said, "I said to Sister Liu, we are going to discuss business, not to kill people and rob goods. Is this the case?"
Liu E was also very upset and said, "I don't want to be so verbose, but look at what you have done before. I'll tell you that many of these people are from those big families and we can't afford to offend them."
Regarding this, Liu E had long told him that business is actually monopolized by the nobles and common people. Because ordinary people are self-sufficient and have no qualifications to do business, the nobles have a lot of resources, so they use it for business, but they usually send some families to represent them. The nobles will not be involved in it.
Of course, the Yuan family is an exception, and it is precisely because of this exception that the Yuan family has achieved such great success.
"Okay, okay, I know, I know."
Seeing that Liu E was about to explode, Han Yi quickly took the initiative.
When he arrived in the building, Han Yi went straight to the second floor and glanced at him. They were all elders. There was no doubt that he, a young man, seemed out of place, standing here.
Liu E's ability to whisper was also very good. In just a moment, she told Han Yi about the names and backgrounds of these people.
"Everyone, I'm so sorry. Something happened temporarily, so I delayed it and made you wait. I'm really sorry. Please forgive me."
As soon as Han Yi came up, he admitted his mistake.
After all, they are all businessmen. No matter how much they complain, they have to be different in front of them. Everyone stood up and bowed their gifts, saying that they could understand and they didn't wait for long.
"Please sit, please sit."
Han Yi reached out to signal again. After they sat down, Han Yi bowed and said, "Today, you can take the time to come here. Han feels extremely honored. I would like to say thank you to you here. At the same time, the only thing Han can repay you is to make your trip worthwhile. Since you are all busy people, I won't say much nonsense, so as not to delay your business."
After a pause, he continued, "You are here today. There is no other reason. I hope you can do business in Beixiang. I believe you know more about the advantages of Beixiang than me, so I won't go into details. What I want to say is that if you just want to open a shop in Beixiang, you would be wrong."
Everyone looked at Han Yi curiously. They came here just to open a shop. They wouldn't just step on some here to facilitate prostitution.
Han Yi glanced at it and said, "What is Beixiang? A street? Or a street full of shops? This statement is currently valid. But in the future, I believe that this statement will never exist in the world again. What is Beixiang? There is only one definition, that is, a brand. What is a brand? This is difficult to explain. Simply put, it is the most valuable asset in the future and can bring sustainable benefits.
To be more concrete, whenever the people want to buy something, they will always say something, go to Beixiang to buy it. The things in Beixiang are good, and just the word Beixiang is trustworthy. This is what I expect from Beixiang."
"Brother Han, your tone is too big. With East City and West City here, you can't have more than two cities in your north lane."
A middle-aged man with a slightly fat body said.
Han Yi knew this person, named Qian Dafang. To be honest, this guy was not generous at all. He was the boss of Qianji rice shop. Han Yi had also visited their rice shop to buy rice. However, their Qian family was also among the best among the common people. His father used Chang'an to make floods during the Zhenguan period, cleverly avoided the eyes and ears of the government, secretly hoarded food, and made a fortune in war, establishing his position in the Chang'an business world in one fell swoop.
Although their status is lowly, they are actually very rich. They also have contacts with some officials.
Han Yi smiled and said, "Why can't it be? The rules of the East and West cities are numerous and the government controls are very strict. Relatively speaking, our Beixiang is relatively free, and we also have a women's market. The most important thing is that the layout of the East and West cities has remained unchanged for thousands of years and is now behind. And I will create the latest layout in the world. It can be said that everything in our Beixiang is born for business."
As he said that, he nodded to the tea beside him.
Cha Wu immediately asked the two servants to carry a vertical wooden board, with a piece of white cloth pasted on it, and some architectural patterns were painted on it.
Han Yishou said: "This is my planning map for Beixiang."
The merchants immediately got up and came forward.
Han Yi took a thin stick handed over by Cha Wu, pointed it to the top of the planning map, and said: "The shop concentration area near both sides of the street is a store concentration area, including ten attics and thirty shops. The largest shop among them has been rented by Uncle Xu Jiu's cloth shop."
Everyone was shocked when they heard this. Recently, Xu Jiu's cloth shop has been moving frequently.
Xu Jiu smiled and signaled.
Qian Dafang said: "Brother Han, you are not kind enough, why can Xu Jiulang rent a store in advance?"
Many people nodded.
Han Yi smiled and said, "Don't talk about Uncle Xu Jiu, some small snack shops have also been rented out. We didn't say that we couldn't rent them, it's because you have been hesitating."
These merchants were silent.
Feng Feilou has been attracting investment, but Han Yi is too troublesome. If he messed with this today and that tomorrow, who dares to come? They have been waiting and watching. If Han Yi had not become an official, the people who came today would have to be halved.
Han Yi did not say much about this and continued to introduce: "There are so many characteristics of our North Lane. There are so many places that can attract customers. Our Fengfeilou drama is one of them."
Speaking of drama, someone immediately said: "Now that "White Life and Death Love" is coming to an end, will you have any dramas next?"
This drama is the fundamental reason for the turnaround in Beixiang, and nothing can compare to it. Everyone is very curious about whether the myth of the drama can continue.
Han Yi said: "Of course, I'm not afraid to tell you that "White Life and Death Love" is just a test work. Due to the hasty preparation, it cannot be considered perfect. Now the second drama is under planning. I believe this will be the pinnacle of our Fengfei Tower and will definitely not disappoint."
Everyone nodded frequently, they did not seek to surpass "White Life and Death Love", as long as this situation could be continued.
Han Yi said again: "As for the second major feature, it is the business opportunities of women's Japanese and women's Japanese. I'm afraid I can't finish it in one day. The important thing is that this is not available in the two cities. In addition, the Nvshi Pavilion will move here from the West City. There is a circle of shops around Nvshi Pavilion. My plan is to concentrate all the transactions that are completely targeted at women, such as rouge, jewelry, etc.."
This Nushi Pavilion has always been very famous, and they have long since found out that Yuan Mudan plans to build a Nushi Pavilion here, so that the women's market will be more stable.
Han Yi smiled and said, "The third feature is not in the North Lane, but in the Middle Lane and South Lane. The best singing girls in the world are here. This will make Pingkangli prosperous and everyone is a man. I believe I don't need to say more about this."
This old man is all looking at me, and I look at him, and there is a lewd smile on his lips.
Liu E was very unhappy, and she said that she was doing something in the south and middle alleys.
Someone said, "I heard that you have always had different relationships with Nanxiang and Zhongxiang."
Han Yi smiled and said, "Everyone is a businessman. The quarrel between us is just like a couple, fighting on the bedside and at the end of the bed."
This metaphor is very appropriate.
This is the case. There is no absolute grudge between merchants, only absolute interests.
Many old guys laughed out loud.
Although Han Yi used to mock Zhongxiang and Nanxiang, he still had to use it when he should use it. From the perspective of doing business, Zhongxiang and Nanxiang did add a layer of halo to Beixiang. This is like selling houses in later generations. The park next to him was not theirs, so they would not use this to attract customers.
"As for these four characteristics," Han Yi smiled and said, "Many of the people who are doing business are doing expensive goods. It is difficult to attract a large number of ordinary people here. However, small businessmen cannot afford to rent shops, and we cannot lose this part of customers because of this. Who can guarantee that they will not get rich in the future? We must make everyone accustomed to buying from Beixiang, no matter whether they are poor or rich, this will also increase the flow of people and increase the foundation of our Beixiang."
A wealthy businessman nodded when he heard this. Poor people are also humans, and people are potential customers. If they are just high-ranking officials and nobles here, they will seem to be underpopular and lose some potential customers, especially some people who sell rice, cloth and other daily necessities. They need these customers. Even if the people buy less, they will accumulate more.
“How to solve this problem?”
Han Yi Musang pointed and said, "Did you see this big house? In the future, this place will become a market in the market, and it will become a concentration of people's business. It is full of stalls. The goods here will be the cheapest. First of all, the money paid for stalls here is much lower than that in the West and East markets, and the cost is less. Then the price will naturally be cheaper, which will attract more popularity for us.
In addition, our people are also omnipotent. In the homes of many people, there are many very practical items. These items can be used as goods. I believe everyone has seen them. Once this big market opens, those people will come here to sell the goods they make. Although the household goods sold here may be very cheap, who can guarantee that there are no particularly good products here?
For example, when I was in Yangzhou, I saw a very beautiful flower cloth in a family, and everything else would appear here. Therefore, I named this market the Taobao market. Although in the business world, the more expensive it is, the easier it is to use it, but sometimes cheap goods are better than expensive goods. The reason why they are cheap is that the owners will not use it. Therefore, this market is also very helpful to you, because you can learn a lot of knowledge worth learning from it."
Everyone was shining in their eyes. Although Han Yi only said it in a very general way, the business opportunities were obvious, and they were impossible for them to imagine.
Because the business in the Tang Dynasty was not developed at present, people communicated very little, and many very good products were just hidden in the homes of some people. If there was a market, the people would come out with their own wisdom and sell it here. For these merchants, the benefits are self-evident!
Of course, what is more important is that it can attract more people to come here, and the interaction between the people is much better than interaction between the people and the nobles and landlords.
"And this fifth feature is the core of our North Lane, but it can also be said to be a disadvantage that cannot be concealed by our North Lane." Han Yi sighed and said, "That is, our North Lane is not as big as the two cities. The larger the territory, the more people it will accommodate, the more stores it will buy, and the more things it can buy. In order to make up for this defect, we chose to simplify the complex. The mystery is in this building behind Fengfei Building."
As he said that, he pointed a little stick and said, "This building is called a business building. In the future, 90% of the big deals in Beixiang will be born here."
Chapter completed!