Chapter 719(1/2)
Once upon a time, Xiaonei.com was the most important business of Ziweixing. It was not only an important demonstration of corporate value, but also an important source of cash flow.
In the early days of entrepreneurship, the advertising contract signed by Xiaonei.com and Taobao, as well as the great success of campus group buying, provided sufficient logistical support for Ziweixing.
However, with the development of Ziweixing, the status of the school network has declined.
Friends.com has become Ziweixing’s largest business.
Micropoint search ranked second.
The campus network is ranked third at most.
As the president of the school's business group, Shi Jinglin must be unwilling to give up. Similarly, Guo Pengfei, another boss of the school's business group, is also holding back a lot of energy!
The "Today's Toutiao" project has been basically completed!
However, Boss Zhou kept suppressing him and refused to let him go.
The main reason is that the project is not perfect enough.
The content is too lacking.
If it is launched hastily, when users find nothing interesting after browsing, it may fail. Zhou Buqi attaches great importance to this project and requires sufficient preparation internally before launching it online.
Guo Pengfei formulated a big plan and submitted the report.
He wants to hire 100 full-time editors.
This kind of content platform must have reviewers and editors. The quality of the content is secondary. The main thing is to prevent some content from stepping on red lines and violating corresponding laws and regulations.
In addition, 1,000 part-time employees will be recruited.
It is mainly open to college students from Peking University, Beike, Beijing Normal University, National University of China, Beijing Foreign Studies University, Beihang University and several other universities in Beijing.
This semester, there will be a holiday in one month.
In this month, we will contact these 1,000 part-time employees. During this summer vacation, let these college students start mass production of content.
To put it bluntly, it is plagiarism.
Manually copy the content from Sina, NetEase, Global, Tianya, Tieba and other platforms, slightly modify it, and treat it as your own content. At the same time, there are many paper magazines, such as "Friends", "Grudge", "Youth Digest"...
There is no limit to the subject matter, as long as the story is good. Of course, there must be entertainment gossip. Even if it is old news, if it is related to the entertainment industry, it will be interesting, so you can scrape it out and generate an article.
Some people are responsible for censoring Sohu, some are responsible for censoring Sina, some are responsible for censoring "Sprout", some are responsible for censoring "Southern Weekend", and some are responsible for censoring Global Network, CCTV, etc.
Mainstream news.
100 full-time editors are responsible for coordinating, arranging, directing and assigning work to avoid duplication in content production.
Zhou Buqi felt that Guo Pengfei was a little enlightened, so he called him to the office.
"This summer, I plan to produce at least 500,000 pieces of high-quality content. First, I will enrich the content library of Toutiao. The articles are not original and not very technical. I can easily write twenty or thirty articles a day at a fast speed. I want to apply
A start-up capital of 2 million yuan. Each article will be reviewed by the editor based on the quality of the article, and a reward ranging from 1 to 10 yuan will be given."
"Two million is not much."
Seeing that Zhou Buqi seemed to agree with this idea, Guo Pengfei said happily: "If Toutiao wants to develop, the most important thing is to gather enough creators. This is also the most difficult thing in early operations. In this case, we might as well
Just spend money to buy it and develop it internally first. These 1,000 college students are the first batch of self-media creators in Toutiao."
Zhou Buqi smiled and nodded, "This is the right idea. It's just like opening a restaurant. What if there are no customers in the early stage? Then hire people to be guests and heat up the place."
Guo Pengfei nodded and said: "Let them join first. There will be an initial start-up capital of 2 million to encourage them to complete these 500,000 articles. Subsequently, they will continue to receive dividends based on the advertising effect. As long as there is an effect, there will be more and more articles."
More and more people are getting involved.”
Zhou Buqi agreed with his idea, "What is the standard for advertising dividends?"
"Like the embarrassing one, fifty-fifty."
"no."
"Um?"
"Embarrassing Hundreds is a small project, a test product. The kind of embarrassing jokes are highly original and can be applied across the board. But the content of Toutiao is not competitive if you go to other places to pick up articles. We should still use incentives in terms of the sharing mechanism.
Original attributes show through.”
Guo Pengfei blinked, "Could you be more specific?"
Zhou Buqi said: “If it is a high-quality original article, the creator can get 50% of the advertising fee. If it is a low-quality original article, 40% of the advertising fee can be shared. If it is a high-quality non-original article, the creator can get 50% of the advertising fee.
You can get 20%-30% of the advertising share. For low-quality articles, 10% is enough.”
Guo Pengfei twitched his lips, "This is troublesome. We have to recruit a group of content rating editors. Moreover, it is difficult to tell with the naked eye whether an article is original or unoriginal."
Zhou Buqi said angrily: "What a bullshit! The contract for the A round will be signed immediately, and investors will come in. From now on, everything will be done according to the rules, don't think about it. Don't you want to recruit 100 review editors?
We won’t use so much in the short term. Let them manually grade the content of the articles first. How the whole model works is up to you to think about when you go back.”
Such large companies usually set their development goals for the year at the beginning of the year, such as revenue, profits, R&D budgets, recruitment quotas, etc.
At the beginning of the year, the recruitment target was set to reach 2,000 Ziweixing employees by the end of this year.
But Ziweixing’s internal mechanism is not strict enough.
Each department is like a bird waiting for food. In order to develop its own business, it is frantically expanding its employees. Now, Ziweixing has more than 1,480 employees.
In July, a new batch of fresh graduates joined the company, totaling 400 people.
According to this development trend, the quota of 2,000 people cannot be stopped at all.
There were no investors before, so everyone just did whatever they wanted.
In the future, with investor supervision, they will definitely criticize this kind of behavior that casually destroys the established plan.
Guo Pengfei sighed, "Boss Zhou, you make it easy, but this is not easy!"
Zhou Buqi snorted: "What else do you need to do if it's easy? I'll give you an idea, and you can go back and study it. Once you understand it, you can solve the artificial problem."
"oh?"
"Use technical means."
"What's the meaning?"
"Don't forget, we have Weidian! The web page inventory searched by Weidian has reached 20 billion, and almost all Chinese webpages have been included. You just need to develop an algorithm to compare and check for duplication. Put the articles in Toutiao
, compared with the articles in these 20 billion web pages, if the repetition rate exceeds 40% or 50%, we can conclude that they are not original."
"Holy shit!"
Guo Pengfei was stunned.
It feels like Boss Zhou is a little drifting off.
How much calculation does this require?
Not to mention whether this complex and intelligent duplication checking system can be built, even if it is built, such a large amount of computing power is simply not enough for the current Ziweixing server.
You have to build a dedicated data center!
Zhou Buqi said: "Category these 20 billion web pages. Then let articles in related directions be compared among the classified web pages to check for duplication. Maybe there are only 1 billion in scale."
"That's too big! It can't be done!"
"So we need to do cloud computing!"
"Well……"
Guo Pengfei blinked a few times and was slightly dazed. It felt like Boss Zhou had designed all the business relationships. This was ecological thinking.
Zhou Buqi waved his hand, "That's it, the start-up capital of 2 million has been approved, and the 100 full-time editors have also been approved. You go ahead and do it. You go to Chen Tong and ask him to spend most of his energy on today.
As for Toutiao, I will make a complete development plan. When the school starts next semester, I will treat Toutiao as a gift and give it to college students across the country!"
"Well..." Guo Pengfei felt a little guilty, "If Chen Tong is asked to help, who should take the lead?"
Zhou Buqi laughed angrily and said, "Who do you think is in charge? Are you stupid? Let him take charge of the content."
"OK."
Guo Pengfei breathed a sigh of relief.
Zhou Buqi suddenly asked: "By the way, what method will you use to recruit 1,000 college students this time?"
"Offline recruitment."
"Add online and offline. This is to provide part-time opportunities for college students during their summer vacation. It is the school network that is doing good things. There is no need to hide it. For the convenience of management, it is only for students in the capital area. Online registration and review
.Then find an opportunity offline to have a group training and speak clearly. The choice of schools should also be as diverse as possible."
"OK."
…
May 29th is Wen Zhixia’s birthday.
Zhou Buqi could only make a phone call early in the morning to greet him because he was very busy today.
Ziweixing’s financing case is officially completed!
Sign up today!
To be continued...