When the first batch of comments "before sunrise" were released, Colin Meller was choked directly. Putting aside the box office, "before sunrise" won the first place in the film critics' reputation competition, which was really a depressing result for Colin.

Colin couldn't help but wonder: What happened to Hugo? It seems that after experiencing two years of trough, the Golden Raspberry Award wiped out all Hugo's bad luck, and since then Hugo has been invincible!

Not only Colin, but almost everyone is curious and surprised. As of "before sunrise", Hugo's seven consecutive works have had an advantage in reputation and has never failed. It can definitely be called a sharp and accurate eye like an eagle. Hugo's erotic vision of choosing movies has amazed every industry insider.

There are many different opinions from major media and people in the circle, and the reasons for speculation are varied. There is even an absurd "wizard rumor". Some people say that Hugo would invite Indian native wizards to divine every time he chose his works. After he was clearly stated, he was willing to take on the script, which made Hugo's seven works succeed and rise step by step.

Such a ridiculous and ridiculous rumor reached its peak after landing at Sundance Film Festival "before sunrise", and many people believed it! At that time, Joseph received an inquiry call from Nicholas McClass in Park City. He thought Nicholas was joking, but then someone blew Rick indirectly. When Rick and Joseph communicated about this, the expressions of both of them were very strange, which became the most funny topic of conversation for Hugo and his group of people in the past week.

Although the "wizard rumors" are really speechless, it can be seen from the side that Hugo's vision of choosing works has indeed been recognized by the entire entertainment industry.

"Before Sunrise" received unanimous praise from the first batch of comments. Although it was surprising, it was not surprising. However, Colin couldn't laugh at the high score of the media's 83rd comprehensive review, and the cinema score also reflects the audience's love for "Before Sunrise", and the "a-" score still maintained a very high level.

Of course, the scores of theaters are not objective, because they are currently only previewed in art theaters. Audiences who are willing to enter the theaters are professional enthusiasts, which means that the movies are in line with their tastes, and the scores are naturally not low. For real audience feedback, it is still necessary to look at the floating level of scores after the expansion.

But even so, Colin still felt a headache. In this situation, the New York Post had to bite the bullet and persevere in the latest reports. On the one hand, he criticized the length and boredom of "before sunrise", which was just the whining of the literary youth, without any depth or breadth. He just simply brought the discussions in life to the movie screen, filming it in a literary way, becoming a means to deceive the audience; on the other hand, it overturned his previous inferences about the box office of a single-stage museum during the preview. Due to the excellent reputation of the Art Cinema during the preview, the box office of the preview will definitely not be too bad. He could only pray that the subsequent box office of the movie will not be too outstanding.

It is actually very simple for media reporters to oppress artists. They are not willing to let go and the ghosts go away. That's right. And it is not as difficult for artists to fight against media reporters: speaking with works and grades, then artists can have the right to speak and have the initiative.

Of course, there are only a handful of artists who can do this. Therefore, the uncrowned king has always been the upper hand.

But this time, as an experienced editor-in-chief, Colin accurately predicted the development trajectory of "before sunrise". With the media's comprehensive reviews going high and the audience's ratings were not inferior, the box office results of Qijian Art Cinemas in the first week were undoubtedly popular!

During the pre-shot period of the "Schindler's List" was held in 1993, the box office of the single-shot movie was set to 90,000 US dollars. This record has not yet been broken by two years. The box office of the pre-shot movie "before sunrise" is naturally not comparable to the "Schindler's List". After all, from various perspectives such as the theme of the movie and the publicity momentum, neither of the two works are at the same level. Even so, the performance of "before sunrise" is still impressive!

Forty-three thousand dollars!

"Before Sunrise" was held at Qijian Art Theater. With the east wind of the Sundance Film Festival and relying on Hugo's unparalleled strong appeal, it exploded a single-camera box office of $43,000 in one fell swoop, shocking the entire North American film market and making a brilliant debut with an impressive attitude.

In the box office history of live-action movies, 43,000 US dollars is not the highest, but it is not low. It can rank among the top 20 in the current film history rankings and rank 18th! This is definitely a huge breakthrough for "before the sunrise" with only investing 2.5 million, and it attracted everyone's attention in an instant.

Objectively speaking, the pre-show box office "before sunrise" did not have such strong explosive power, which is a fact. But the movie was able to achieve such incredible results in the end. This is the power of publicity. From a series of topics at the Sundance Film Festival to the right publicity of Columbia Pictures, to the unintentional boost of the "New York Post", the entire publicity process was short and powerful but full of effect; at the same time, this is also the power of the so-called stars. With Richard Linklater and Charlize Theron having no appeal, Hugo took the lead alone, attracting a large number of audiences who just wanted to watch him into the cinema!

Not only did the Hollywood circle feel Hugo's unique and accurate film selection vision, but the audience has also formed this perception, especially "Seattle's sleepless night", "life and death speed", and "pulp novels" that seem to have no highlights or any gimmicks, all show super high standards, which makes the audience feel trust in Hugo.

Coupled with the title of "the world's sexiest man" and the theme of romantic love movies "before sunrise" have attracted a large number of fans to flock to the cinemas regardless of everything. Even if it's not for the movie, just to see Hugo show romance again on the big screen, it's all worth it.

It is also undeniable that previews were held in the Arts Theater "before Sunrise". Richard and Hugo are both highly-watched characters in independent films. The former directed several works by professional movie fans before were welcomed by professional movie fans, while the latter is one of the core characters of the recent independent film storm. This makes viewers who are keen to watch movies in the Arts Theater choose to go to the cinema as soon as possible and enjoy the movie.

Of course, the most worth mentioning is Columbia Pictures' final distribution strategy. They gave up the plan to preview 200 theaters in large scale. For preview 200 theaters, 200 theaters are indeed a large scale. Instead, they concentrate their efforts on conquering the art film market in Los Angeles and New York, attracting a large number of movie fans to only seven theaters. Relying on powerful topics, they burst into amazing single-story box offices, and then in the third week, they will rhythmically expand the screening and cooperate with corresponding publicity methods, hoping that the final box office of the movie can achieve a result that exceeds expectations.

The confidence of Columbia Pictures to formulate such a strategy lies in its absolute confidence in the excellent quality "before sunrise", and now it seems that at least their first step is very solid.

With the superposition of many factors, the premiere of "Before Sunrise" has exploded.

One fact can be seen from "before sunrise": Why is the distribution department so important? Why is the distribution department attaching so much importance to publicity strategies? And why are major film companies always generously stingy with big-name stars for their checks?

In the end, the premiere of "Before Sunrise" won a box office of $300,100 on the weekend, ranking 20th in the North American movie box office rankings this week.

Of course, no one cares about rankings, just a single-story box office is enough to attract all the attention.

This is true. The single-camera box office of $43,000 before sunrise is a hero who won the box office this week without any suspense. It is quite ironic that only one of the other movies being released this week has a single-camera box office of more than $3,000, and the rest of the works are wiped out. This is the only one of the "pulp novels" that entered the later stage of the screening.

The competition for box office champions this week is even more boring. "Qiyi and Love Heaven" became the North American weekend box office champion in the first week of February with a weekend box office of 5 million US dollars. "Love Years" ended the three consecutive championships without any expectations, and ranked second in the league behind 200,000 US dollars.

Compared to the box office figure of only $5 million for the champion, the 43,000 US dollars in single-stage box office "before sunrise" is obviously much more powerful.

Although the winter season has been missing topics, and in the past month, everyone has been paying attention to the showdown between "pulp novels" and "Lovely Years", even so, this deserted film market is still fascinating, and "Before Sunrise" is the only work that can awaken the spirit.

Since "Before Sunrise" chose to debut at the Sundance Film Festival, I missed the registration time of the award ceremony at the end of last year and could only participate in the award ceremony competition for next year. Although there is still more than a year of precipitation and deliberation, no one can say the result, with the release of "Before Sunrise", some media have already said that this movie is very promising to compete for a nomination in several awards such as Best Director, Best Actor, Best Actress, Best Original Script.

Not only that, the call is still quite high. Not only did the media start to talk on a large scale, but also film critics and industry insiders in the circle are also talking about it, expressing their recognition of this view.

This small detail shows that after the preview of "before sunrise", the momentum is still moving upwards, and it is becoming more and more exciting to see the movie's subsequent expansion. Will the box office defeat expected by the New York Post still come as scheduled? Perhaps some clues can be seen from the Columbia Pictures' expansion pace in the second week.
Chapter completed!