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Chapter 1087 1087 Call it success

Compared with Hugo's previous works, the box office trend of "before sunrise" is still lacking surprises. Before this, "life and death speed" and "pulp novels" easily brought their cumulative box office to $100 million, hitting $200 million. In this way, the box office data of "before sunrise" is indeed not worth mentioning.

But in fact, Columbia Pictures and DreamWorks are both very satisfied with the box office trend "before sunrise"!

After experiencing a steady increase in the first five weeks, the scale of 890 theaters lasted for another three weeks, and the total number of box office declines in the next three weeks was 16%, 5% and 14%, respectively. This box office trend trajectory is enough to make any art film cheer and make any film company have more confidence in the work!

In the face of the Oscar torrent, the trend of "before sunrise" that has nothing to do with it is still stable. Although this work missed the registration time for this Oscar, the enthusiasm of the annual Oscar feast still had a positive impact on "before sunrise": the audience is willing to flock to the cinema to watch works that won or were nominated at the award ceremony, and not long ago, "before sunrise" that won the Silver Bear Award for Best Director in Berlin, accompanied by a long-lasting praise craze for critics and audiences, which benefited a lot.

Influenced by the Oscars, the box office data has rebounded slightly, but the impact of the Oscars has not been large, but it still performs well. The box office has appeared in the form of a green percentage of climbs for three weeks.

As the release time is extended, audience feedback is becoming more and more abundant. This work with such strong experimental nature, "Before Sunrise", faces a truly severe test: for many viewers, this is a boring work. No matter how many critics praise it or how many literary scholars praise it, they don't like it.

Therefore, this essentially limits the box office "before sunrise" that is a super explosion similar to "Seattle Night Without Sleeping". Story, this is the core factor. "before sunrise" lacking storyline is a lullaby for many people and has no viewability.

After the release of the film, "before sunrise" was restricted by its own literary and youth attributes. The theaters were further recycled to less than 500, and were only screened in more than 380 theaters, and it was gradually decreasing.

Finally, "Before Sunrise" was released for a total of 16 weeks, and it was announced to be offline. This cycle is far lower than the regular twenty-two weeks. However, compared with many art films being released only one month after they were released, especially those works that did not gain anything during the awards season. They can only hope that the reputation of the videotape market is spread. In this way, the screening cycle of "Before Sunrise" is very "longevity".

After the screening, the final accumulated box office in North America "before Sunrise" ended with $32 million, achieving a very gratifying result!

For Columbia Pictures, this is definitely a good deal. Although the copyright fee of one million US dollars is a little higher, the returns are generous, let alone the movie videotape will have a considerable income after that. This is not only a deal that does not lose money, but also a deal that achieves substantial profitability.

The same is true for DreamWorks. The investment of 2.5 million US dollars ended up with a box office of 32 million US dollars and a copyright fee of 1 million US dollars. Of course, the subsequent video rental income will also be distributed to DreamWorks. This is definitely a wise investment.

Although the box office of 32 million US dollars is divided by Columbia Pictures, DreamWorks and theaters, the profit ratio is certainly not as good as the "life and death speed" of 28 million US dollars for 239 million US dollars, and even so, even so, when the Chicago Tribune believes that the box office of 7 million US dollars is the limit, the jump from 2.5 million US dollars to 32 million US dollars was completed "before sunrise", the twelve-fold profit ratio is enough to make everyone smile!

This also continued the wave of independent films set off by "Pulp Novels". Overnight, the influence of the Sundance Film Festival nationwide rose by two steps, and perhaps Parker City will begin to become lively next year.

Not to mention the cheers of "before sunrise" now. The Silver Bear Award at the Berlin Film Festival's Best Director Silver Bear Award is just the beginning. If you work well in the future, when the award ceremony at the end of the year, "before sunrise" may not be able to occupy a place, and a new round of profits will inevitably be generated.

It can be an interesting comparison. In later generations, "Shawshank Redemption" was regarded as a classic by countless people. In the end, the box office in North America was 28 million, while the box office in "before sunrise" was 32 million. It must be pointed out that the former cost 25 million, while the latter cost is only one-tenth of the former.

From this comparison, we can see that art films are paradise in North America, but there is no box office. Against this background, it is really not easy to create such excellent results "before sunrise", not to mention that the ultra-low cost and near-zero promotional costs also make the film make profits for film production companies and distribution companies before winning the awards, which is no less difficult than the achievements of "pulp novels".

From any perspective, "Before Sunrise" is a great victory.

If the success of "before sunrise" only stops here, it can only be said to be a commendable victory, which is not worth celebrating with the miracle created by Hugo before. But then, in the second half of 1995, Columbia Pictures arranged for "before sunrise" to be released in 27 countries and regions around the world. Due to the remote artistic attributes of the film, the pace of screening around the world is very cautious, which is naturally not as large as that of many commercial films. But even so, the performance of "before sunrise" in overseas markets is enough to be impressive.

"Before sunrise", it grabbed a total of 53 million US dollars in 27 countries and regions, which far exceeds the box office data in North America.

If you read the global box office distribution chart "before sunrise", you can find that the European market has obviously given the most enthusiastic response. Among them, the three countries, Britain, France, and Italy, are the most outstanding places in overseas markets, and Sweden, Germany, Poland and Spain also performed very well.

The art film market in these countries is very mature. Although their base is far inferior to that of the United States, the audience still gives the greatest support "before sunrise". Especially in the past two years, Hugo, which has frequent excellent works, has become the biggest signboard of the film, which has created the glory of the overseas market "before sunrise".

In this way, the global box office "before sunrise" has reached 85 million US dollars, which is even more valuable compared to the cost of 2.5 million. In particular, Columbia Pictures has its own distribution network around the world, so they do not need to divide part of the interests and hand them over to local distribution companies for distribution work, which makes Columbia Pictures make another profit.

This is the role of the distribution department. Many small distribution companies do not have an Internet overseas. When delivering their works to overseas distribution, they often have to hand over about 80% of the box office dividends to local distribution companies, and they can only get a pitiful small part of them. That is why people say that only real large film companies can calculate overseas box offices, and most small companies are already laughing at the moment when they can be released overseas. Their hope for overseas distribution is not dividends, but expanding their influence and laying the foundation for future growth.

"Before sunrise", Hugo's feat of making big fortunes with small profits, and also created an incredible record. Since "Smelling the fragrance and knowing women", all Hugo's works have achieved box office profit attention. Excluding videotapes, they have achieved profitability just at box office. This is also the best footnote to Hugo's box office appeal now:

Even a remote art movie, the box office has reached an incredible 85 million.

There was a storm last year against Hugo's pay issue. With the emergence of each work, major film companies' desire for Hugo will only become stronger and stronger. After the "20 million pay" storm, first the "pulp novel" won a great victory, and then the low-key victory "before sunrise". These two heavy weights are enough to make Hugo a well-deserved number one person in Hollywood today!

At the end of 1996, 18 months after the end of the screening "Before Sunrise", a media released a set of data, which was very interesting but did not attract much attention.

After being put into the videotape market "before sunrise", nearly three million US dollars in profit was generated in just one year. Although this profit was to be distributed to the video rental store, it was a net profit, that is, the additional income in addition to the box office. This income actually exceeded the cost of "before sunrise", which is really an amazing performance.

From this we can see how popular "before sunrise" is among specific people, and relying on the widespread dissemination of videotapes, it has accumulated a large number of fans.

However, although the profit of three million US dollars is much more than "before sunrise", it is a slight witch in the entire video tape rental market, so it did not cause much discussion. However, those who are interested can still notice that the work "before sunrise" has made so much money for Columbia Pictures without showing off. It is a typical example of making a fortune in silence.

Columbia Pictures made a good deal for one million dollars.

From 2.5 million to 85 million, "before sunrise" achieved outstanding results that many people applauded; but from another perspective, Colin Meller finally ushered in the counterattack opportunity he had always dreamed of, so in an instant, the New York Post couldn't wait to continuously increase the power of suppression, because this was the first time that the New York Post had truly gained the upper hand after the New York Post officially met Hugo.

Even though this so-called "true meaning" seems to have to be quoted, it is undeniable that Colin finally found a good opportunity this time, and he would never miss it.
Chapter completed!
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